TOP5
TOP
5
Best marketing campaigns globally
The best ads and advertising campaigns of the week worldwide.

The week's Top5 marketing campaigns

1

Telstra - Is this a pointless ad?
+61

Turning the purpose of advertising on its head, this tongue-in-cheek ad is totally pointless unless you are already a customer of Australian telecoms company, Telstra!

TitleIs this a pointless ad?
Agency
Campaign Is this a pointless ad?
Advertiser Telstra Corporation
Brand Telstra
Date of First Broadcast/Publication 2024 / 4
Business Sector Telecommunications Services
Philosophy It is if you’re not with Telstra. Only existing customers get our best deals this month. Offers end May 6. Available to customers with an active Telstra service as of 1 April 2024
Media Type Television
Length
2

Vanish - Lanie's Story

RB's Vanish brand builds on its award winning campaign from 2023, relaying how clothing is a safety net for people with autism. One execution in a series where kids share how they feel. Creative through Havas in London.

TitleLanie's Story
Agency
Campaign More Than Just Clothes
Advertiser Reckitt
Brand Vanish

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PostedApril 2024
Business SectorSubscribers Only
Media Type Television
Length
Marketing Director E...e C....ey Subscribers Only
Marketing Manager Fl.....ia D...i Subscribers Only
Brand Manager N....ka V..s Subscribers Only
Chief Executive Officer (CEO) J...s ..x Subscribers Only
Chief Creative Officer V...i M....re Subscribers Only
Executive Creative Director E...ot H...is Subscribers Only
Creative Director K..e P...i Subscribers Only
Creative Team S....en L...h Subscribers Only
Creative Team ..n C...p Subscribers Only
Creative Team H...ie I..s Subscribers Only
Managing Partner A...oa Wa.....th Subscribers Only
Business Director ..m Sk....ko Subscribers Only
Account Director Ca.....ne M...yn Subscribers Only
Account Manager M...y ..y Subscribers Only
Head of Strategy B...t I....en Subscribers Only
Strategy Partner B...y Tayl........nson Subscribers Only
Strategist ..m K..g Subscribers Only
Strategist S...a M....ns Subscribers Only
Creative Group Head S...n Mu....ve Subscribers Only
Head of Production L...se B...ar Subscribers Only
Agency Producer A..m He.....on Subscribers Only
Agency Producer T..h B...m Subscribers Only
Production Company T...y B....er F...s Subscribers Only
Director ..n T...y Subscribers Only
Director ..n T...y Subscribers Only
Producer N..i C...ll Subscribers Only
Director of Photography (DOP) R...el C...ke Subscribers Only
Post Production E...TL S...io Subscribers Only
Post Production R....ne C...p Subscribers Only
Colorist H...y H...rd Subscribers Only
Audio Post Production E...TL S...io Subscribers Only
Sound Engineer ..e M....en Subscribers Only
3

Bush's Beans - Single Bean

Former NFL quarterback Peyton Manning continues his long-standing relationship with Bush's Beans. This latest ad has him concocting an upscale dining experience!

TitleSingle Bean
Agency
Campaign Single Bean
Advertiser Bush's Beans
Brand Bush's Beans

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Date of First Broadcast/Publication Subscribers Only
StorySubscribers Only
Media Type Television
Length
Actor / Celebrity P...on M....ng Subscribers Only
4

O2 - Only O2/Priority

O2’s award-winning customer rewards scheme, Priority, launches a buzzy new campaign showcasing exclusive access to gigs. Creative through AOR VCCP.

TitleOnly O2/Priority
Agency
Campaign Only O2/Priority
Advertiser Telefónica
Brand O2

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
StorySubscribers Only
Media Type Television
Length
5

Arby's - Say It To Arby's Free Sandwich Face

Actor Ving Rhames gets all in your face to promote Arby's free sandwich week! Creative through Fallon in Minneapolis, MN.

TitleSay It To Arby's Free Sandwich Face
Agency
Campaign Say It To Arby's Free Sandwich Face
Advertiser Arby's Restaurant Group, Inc.
Brand Arby's

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Be inspired by the best creative work from around the world.

PostedApril 2024
Business SectorSubscribers Only
Media Type Television
Length
Celebrity / actor V..g R...es Subscribers Only
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