The appointment of a chief creative officer was announced the other day.
That’s not big news if it’s an ad agency appointment. But this was General Mills announcing the hiring of Michael F..
There are a few indicators to signal how a marketing firm is going to do in new business – pitches won and lost for example. But numbers can’t tell the whole story. If your agen..
Cannes, June 2014 – You may have walked along the Croisette and wondered what those huge glass boxes with famous paintings on them and paper inside were… Well, we’ve got the answer ..