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michael lee
Oct 30, 2014

The demise of the ad agency appears all set. A tombstone prepared. The obituaries written. The lilies artfully arranged. Which is a perfect time for the AdForum 2014 Summit. The “Summit” i..

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michael lee
Oct 22, 2014

The appointment of a chief creative officer was announced the other day. That’s not big news if it’s an ad agency appointment. But this was General Mills announcing the hiring of Michael F..

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Bob Sanders
Sep 2, 2014

There are a few indicators to signal how a marketing firm is going to do in new business – pitches won and lost for example. But numbers can’t tell the whole story. If your agen..

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