AlmapBBDO , São Paulo Follow Update

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Volkswagen Brazil - "Coral" - AlmapBBDO

  • Coral
  • Volkswagen Brazil
  • Volkswagen
  • AlmapBBDO
  • Brazil
  • Brand Campaign
Product CategoryAutomotive
MarketBrazil
LanguageEnglish
Date of First Broadcast/PublicationNovember 13, 2011
Media TypeTelevision
Production Sentimental Filme
Production Company Sentimental Filme
Creative Director Marcello Serpa
Creative Director Luiz Sanches
Art Director Bruno Prosperi
Copywriter Renato Simões
Director 2
Director of Photography Pedro Cardillo
Account Executive Fernão Cosi
Account Executive Filipe Bartholomeu
Account Executive Isabela Crepaldi
Account Executive Caio Volpe
Account Planner Cintia Gonçalves
Account Planner Sérgio Katz
Media Director Paulo Camossa Jr.
Media Director Gabriel Queiroz
Media Director Daniele Vale
Media Director Rogério Nascimento
Post Production Invaiders
Editor Rogério Ferreira
Post Production Invaiders
Audio Post Production Raw / Paulo Ivo
Telecine Vera Jacintho
Telecine Gabriel Dagostini
Telecine Diego Villas Boas
Telecine Luana Aghata
Others Artur Martins, Herlander Zola, Ana Paula Lobão, Marcos Eduardo de Mello

Story

Humorous and different, the campaign highlights the technological innovations available in the carmaker's models and reinforce the safety and comfort that Volkswagen offers Brazilian consumers. With the concept "There is in life, but exists in a Volkswagen," the campaign signs "This is innovation. This is Das Auto.