Volkswagen Brazil - “Glasses”
Volkswagen
| Title | Glasses |
| Agency | AlmapBBDO |
| Advertiser | Volkswagen |
| Brand | Volkswagen Brazil |
| Product Category | Automotive |
| Campaign Name | Brand Campaign |
| Market | Brazil |
| Country of Production | Brazil |
| Language | English |
| Date of First Broadcast/Publication | November 13, 2011 |
| Media Type | Television |
| Creative Director |
Marcello Serpa |
| Creative Director |
Luiz Sanches |
| Art Director |
Bruno Prosperi |
| Copywriter |
Renato Simões |
| Direction |
2 |
| Director |
2 |
| Director of Photography |
Pedro Cardillo |
| Director of Photography |
Pedro Cardillo |
| Account Executive |
Fernão Cosi |
| Account Executive |
Filipe Bartholomeu |
| Account Executive |
Isabela Crepaldi |
| Account Executive |
Caio Volpe |
| Account Planner |
Cintia Gonçalves |
| Account Planner |
Sérgio Katz |
| Media Director |
Paulo Camossa Jr. |
| Media Director |
Gabriel Queiroz |
| Media Director |
Daniele Vale |
| Media Director |
Rogério Nascimento |
| Post Production |
Invaiders |
| Editor |
Rogério Ferreira |
| Post Production |
Invaiders |
| Audio Post Production |
Raw / Paulo Ivo |
| Telecine |
Vera Jacintho |
| Telecine |
Gabriel Dagostini |
| Telecine |
Diego Villas Boas |
| Telecine |
Luana Aghata |
| Others |
Artur Martins, Herlander Zola, Ana Paula Lobão, Marcos Eduardo de Mello |
| Production Company |
Sentimental Filme |
Story
Humorous and different, the campaign highlights the technological innovations available in the carmaker's models and reinforce the safety and comfort that Volkswagen offers Brazilian consumers. With the concept "There is in life, but exists in a Volkswagen," the campaign signs "This is innovation. This is Das Auto.