AlmapBBDO , São Paulo Follow Update

  • Avenida. Roque Petroni JR 999 3/5/6/7 Andares
  • São Paulo, Brazil 04707-010
  • Brazil
  • Phone: (+55) 11 2395-4002

Whiskas - "Scratches" - AlmapBBDO

  • Scratches
  • Whiskas
  • Effem / Mars
  • AlmapBBDO
  • Brazil
  • Scratches
Product NameCat Food
Product CategoryPet Food, Pet Care Products & Services
Media TypeTelevision
Length45 Seconds
Awards Cannes Lions International Festival of Creativity, 2005 (Bronze Lion) for Miscellaneous
Production Company Jodaf Mixer
Creative Director Giba Lages
Creative Director Cassio Zanatta
Creative Director Marcello Serpa
Art Director Giba Lages
Copywriter Cassio Zanatta
Director Michel Tikomiroff
Agency Producer Egisto Betti
Don't forget, cats prefer whiskas.


A man arrives at his office with a scratch on his neck. Although he tries to hide it, all his coworkers see the scratch as evidence of a night of wild sex. We reveal, however, that was not exactly what caused the scratch.