Agency Profile

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JWT Brazil, São Paulo

  • Mario Amaral 50
  • São Paulo, São Paulo 04002-020
  • Brazil
  • Phone: (+55) 11 3888 8030
  • Fax: (+55) 11 3887 5447

Philosophy & Competitive Advantages

Worldmade is our idea for the brand, our creative philosophy, and the nature of who we are. If we had a slogan, this slogan would be Worldmade. Nevertheless, we seek more than conceptual solutions. In this case, Worldmade is a label. Just as with products, films, art, and inventions indicate where they were made, Worldmade represents something that was made by JWT.
Worldmade is not a simple statement of origin; it is a statement of how we at JWT approach strategies, ideas and how we do our work. We do everything inspired by the world. We find influence, interest and the spark of creativity in the numerous interactions, foreseeable or otherwise, that occur between international people at JWT - and this is what makes us this extraordinary network of imagination. In certain cases, we are inspired by the world. In other moments, our inspiration is regional and conveyed to the world.
Worldmade represents a mentality of “movement”. An approach for what we do which is not simply based on major strategies and ideas, but also in agility, innovation and adventure. An approach that has pleasure in “launch and learn”, and despises procrastination and delay.
Worldmade also defines JWT as a company. We were forged by our international growth, our desire to embrace the world. Today, we are 10,000 different individuals with an unparalleled range of experiences and cultural fluency.
Worldmade is a label of quality and inspiration; it is a demonstration of imagination from the world geared to things of beauty and usefulness. This is the power that we take to our clients and their brands, now and in the future. 

Personnel

Number of Employees: 355
Fernand Alphen
Head of Strategy
Phone: (+55) 11 3888-8000
assessoria.comunicacao@jwt.com
Roberto Belizário
Chief Financial Officer
Phone: (+55) 11 3888-8000
assessoria.comunicacao@jwt.com
Ezra Geld
Chief Operations Officer
Phone: (+55) 11 3888-8000
assessoria.comunicacao@jwt.com
Ricardo John
Chief Creative Officer
Phone: (+55) 11 3888-8000
assessoria.comunicacao@jwt.com
Stefano Zunino
Chairman of JWT Group
Phone: (+55) 11 3888-8000
assessoria.comunicacao@jwt.com

Campaigns

Awards

award Distinction Category Brand Year
Cannes Lions International Festival of Creativity Bronze Lion Promotional Item Tramontina 2014
Cannes Lions International Festival of Creativity Bronze Lion Use or Integration of Printed Content Tramontina 2014
Cannes Lions International Festival of Creativity Silver Lion Community Building/Management Afroreggae 2014
Cannes Lions International Festival of Creativity Bronze Lion Use of Digital Platforms Afroreggae 2014
Cannes Lions International Festival of Creativity Bronze Lion Healthcare & Wellbeing A.C. Camargo Cancer Center 2014
Cannes Lions International Festival of Creativity Bronze Lion Dimensional Mailing Tramontina 2014
The One Show Merit Single Hospital A.C.Camargo Cancer Center 2014
The One Show Merit Single Hospital A.C.Camargo Cancer Center 2014
Cannes Lions International Festival of Creativity Bronze Lion Campaign Best Use Of Print Coca-Cola 2013
Cannes Lions International Festival of Creativity Silver Lion Non-Alcoholic Drinks Coca-Cola 2013
FIAP - Ibero American Advertising Festival / Festival Iberoamericano de Publicidad Sol de Bronce Gráfica Coca-Cola 2013
FIAP - Ibero American Advertising Festival / Festival Iberoamericano de Publicidad Sol de Bronce Bebidas No Alcohólicas Coca-Cola 2013
International Food and Beverage Creative Excellence Awards - FAB Awards Fab Best Use Of Media: Non-Alcoholic Drinks Coca-Cola 2013
International Food and Beverage Creative Excellence Awards - FAB Awards FABulous Press- Baking & Sweet Foods Coca-Cola 2013
Cannes Lions International Festival of Creativity Bronze Lion Campaign Public Health & Safety Alcoholics Anonymous 2012
Cannes Lions International Festival of Creativity Bronze Lion Campaign Public Health & Safety Alcoholics Anonymous 2012
Cannes Lions International Festival of Creativity Bronze Lion Animation 91 Rock 2012
Cannes Lions International Festival of Creativity Bronze Lion Graphic Deisgn: Broadcast Design 91 Rock 2012
Cíclope International Advertising Craft Festival Gold Animation - 2D 91 Rock 2012
Cannes Lions International Festival of Creativity Silver Lion Fast moving consumer goods Coca-Cola 2010 World Cup 2011
Cannes Lions International Festival of Creativity Bronze Lion Self Promotion JWT 2011
Cannes Lions International Festival of Creativity Gold Lion Publications & Business Communications Hotel Emiliano 2011
Cíclope International Advertising Craft Festival Silver Best 3D Animation Coke 2011
Cíclope International Advertising Craft Festival Silver Best Character Design Coke 2011
FIAP - Ibero American Advertising Festival / Festival Iberoamericano de Publicidad Silver Sun Product Packaging Alpino 2011
FIAP - Ibero American Advertising Festival / Festival Iberoamericano de Publicidad Silver Sun Media Innovation: Outdoor Installations Coca Cola 2011
FIAP - Ibero American Advertising Festival / Festival Iberoamericano de Publicidad Bronze Sun Banners (Fixed) Band-Aid 2011
FIAP - Ibero American Advertising Festival / Festival Iberoamericano de Publicidad Bronze Sun Institutional Coca Cola 2011
FIAP - Ibero American Advertising Festival / Festival Iberoamericano de Publicidad Silver Sun Services Campaign Hotel Emiliano 2011
FIAP - Ibero American Advertising Festival / Festival Iberoamericano de Publicidad Silver Sun Services Campaign Hotel Emiliano 2011
FIAP - Ibero American Advertising Festival / Festival Iberoamericano de Publicidad Silver Sun Services Campaign Hotel Emiliano 2011
FIAP - Ibero American Advertising Festival / Festival Iberoamericano de Publicidad Silver Sun Services Campaign Hotel Emiliano 2011
The New York Festivals International Advertising Awards in All Media Bronze World Medal Illustration Conservation International 2011
World Luxury Award Gold Hotels & Holidays Hotel Emiliano 2011
ACT Responsible Tributes GAPA 2010
ACT Responsible Tributes GAPA 2010
ACT Responsible Tributes GAPA 2010
ACT Responsible Tributes GAPA 2010
ACT Responsible Tributes SPVS 2010
ACT Responsible Tributes SPVS 2010
ACT Responsible Tributes SPVS 2010
ACT Responsible Tributes Conservation International 2010
ACT Responsible Tributes Conservation International 2010
ACT Responsible Tributes Conservation International 2010
ACT Responsible Tributes HSBC 2010
ACT Responsible Tributes HSBC 2010
ACT Responsible Tributes HSBC 2010
ACT Responsible Tributes Fundação Sos Mata Atlãntica 2010
ACT Responsible Tributes Fundação Sos Mata Atlãntica 2010
ACT Responsible Tributes Fundação Sos Mata Atlãntica 2010
FIAP - Ibero American Advertising Festival / Festival Iberoamericano de Publicidad Gold Product campaign Band-aid 2010
FIAP - Ibero American Advertising Festival / Festival Iberoamericano de Publicidad Gold Product campaign Band-aid 2010
FIAP - Ibero American Advertising Festival / Festival Iberoamericano de Publicidad Bronze Consumer Public Services Campaign GAPA 2010
FIAP - Ibero American Advertising Festival / Festival Iberoamericano de Publicidad Bronze Consumer Public Services Campaign GAPA 2010
FIAP - Ibero American Advertising Festival / Festival Iberoamericano de Publicidad Bronze Consumer Public Services Campaign GAPA 2010
FIAP - Ibero American Advertising Festival / Festival Iberoamericano de Publicidad Bronze Consumer Public Services Campaign GAPA 2010
Cannes Lions International Festival of Creativity Silver Lion Campaign Toiletries Reach 2009
Cannes Lions International Festival of Creativity Silver Lion Campaign Toiletries Reach 2009
Cannes Lions International Festival of Creativity Silver Lion Campaign Toiletries Reach 2009
CLIO Awards Bronze Media Gazeta Mercantil 2009
FIAP - Ibero American Advertising Festival / Festival Iberoamericano de Publicidad Silver Media/Publishing/Production 91 Radio Rock 2009
FIAP - Ibero American Advertising Festival / Festival Iberoamericano de Publicidad Gold Banking/Finance/Law/Insurance HSBC 2009
Wave Festival Bronze Film Hospital Pequeno Príncipe 2009
Wave Festival Silver Radio HSBC 2009
Wave Festival Bronze Press Campaign Fundação Sos Mata Atlãntica 2009
Wave Festival Bronze Press Campaign Fundação Sos Mata Atlãntica 2009
Wave Festival Bronze Press Campaign Fundação Sos Mata Atlãntica 2009
Wave Festival Bronze Press Campaign HSBC Investment 2009
Wave Festival Bronze Press Campaign HSBC 2009
Wave Festival Bronze Press Nokia 2009
Wave Festival Bronze Promo HSBC Previdência 2009
Wave Festival Gold Promo Viajes Falabella 2009
FIAP - Ibero American Advertising Festival / Festival Iberoamericano de Publicidad Bronze Services Campaign 91 Radio Rock 2008
FIAP - Ibero American Advertising Festival / Festival Iberoamericano de Publicidad Bronze Recreation/Pleasure/Free Time/Spectacles/Toys WTCC 2008
FIAP - Ibero American Advertising Festival / Festival Iberoamericano de Publicidad Bronze Events and Holidays Promotions HSBC 2008
FIAP - Ibero American Advertising Festival / Festival Iberoamericano de Publicidad Silver Recreation/Pleasure/Free Time/Spectacles/Toys HSBC 2008
FIAP - Ibero American Advertising Festival / Festival Iberoamericano de Publicidad Bronze Recreation/Pleasure/Free Time/Spectacles/Toys HSBC 2008
FIAP - Ibero American Advertising Festival / Festival Iberoamericano de Publicidad Bronze Banking/Finances/Insurances/Retirements/Pensions HSBC 2008
FIAP - Ibero American Advertising Festival / Festival Iberoamericano de Publicidad Bronze Services Campaign 91 Radio Rock 2008
Wave Festival Gold Film Ford 2008
Wave Festival Gold Film Ford 2008
Cannes Lions International Festival of Creativity Bronze Lion Ambient: Small Scale Special Solutions Warner Bros. 2007
Cannes Lions International Festival of Creativity Bronze Lion Campaign Banking, Investment & Insurance HSBC 2006
Cannes Lions International Festival of Creativity Bronze Lion Campaign Banking, Investment & Insurance HSBC 2006
Cannes Lions International Festival of Creativity Bronze Lion Campaign Banking, Investment & Insurance HSBC 2006
Cannes Lions International Festival of Creativity Silver Lion Best use of Sponsorship Benalet Cough 2006
Cannes Lions International Festival of Creativity Silver Lion Campaign Banking, Investment & Insurance HSBC 2006
Cannes Lions International Festival of Creativity Silver Lion Campaign Banking, Investment & Insurance HSBC 2006
Cannes Lions International Festival of Creativity Silver Lion Campaign Banking, Investment & Insurance HSBC 2006
CLIO Awards Bronze Toiletries/Pharmaceuticals Kleenex 2006
CLIO Awards Silver Product/Service - Campaign Kleenex 2006
CLIO Awards Silver Product/Service - Campaign Kleenex 2006
CLIO Awards Silver Product/Service - Campaign Kleenex 2006
The New York Festivals - International Television, Cinema & Radio Awards Gold Toiletries Kleenex 2006
ACT Responsible Tributes Movimento Desarmamento Total Já 2005
ACT Responsible Tributes AA- Alcoholics Anonymous 2005
ACT Responsible Tributes AA- Alcoholics Anonymous 2005
ACT Responsible Tributes AA- Alcoholics Anonymous 2005
Cannes Lions International Festival of Creativity Silver Lion Household Reckitt Benckiser 2005
Cannes Lions International Festival of Creativity Bronze Lion Campaign Public Health & Safety AA- Alcoholics Anonymous 2005
Cannes Lions International Festival of Creativity Bronze Lion Campaign Public Health & Safety AA- Alcoholics Anonymous 2005
Cannes Lions International Festival of Creativity Bronze Lion Campaign Public Health & Safety AA- Alcoholics Anonymous 2005
Cannes Lions International Festival of Creativity Gold Lion Campaign Toiletries & OTC Pharmacy Kleenex 2005
Cannes Lions International Festival of Creativity Gold Lion Campaign Toiletries & OTC Pharmacy Kleenex 2005
Cannes Lions International Festival of Creativity Gold Lion Campaign Toiletries & OTC Pharmacy Kleenex 2005
YoungGuns International Advertising Award Finalist TV 30 seconds Kleenex 2005
YoungGuns International Advertising Award Finalist TV 30 seconds Kleenex 2005
YoungGuns International Advertising Award Finalist TV 30 seconds Kleenex 2005
YoungGuns International Advertising Award Bronze Consumer Magazine Campaigns Kleenex 2005
YoungGuns International Advertising Award Bronze Consumer Magazine Campaigns Kleenex 2005
YoungGuns International Advertising Award Bronze Consumer Magazine Campaigns Kleenex 2005

Clients

Advertiser Brand Business Sector Type of Work since
A.C.Camargo Cancer Center Institucional Health & Pharmaceutical Products
  • Television & Cinema
  • Interactive
  • Print
  • Direct Marketing print
  • Packaging, Branding & Design
  • Promotion & Event
Abradif Institucional Automotive
  • Print
  • Ambient
ALL - America Latina Logística Institucional Business Services
  • Print
Avon Products, Inc Maquiagens Cosmetics, Beauty Products & Perfumes
  • Interactive
Bayer HealthCare LLC Bepantol, Bepantol Baby, Canesten, Gino Canesten, Redoxon, Redoxon-Zinco, Supradyn Ativa Hygiene & Personal Care Products
  • Television & Cinema
  • Interactive
  • Print
  • Outdoor / Out of Home
  • Radio
Brasfond Institucional Others
  • Print
  • Outdoor / Out of Home
Bridgestone Corporation Institucional Automotive Accessories & Services
  • Television & Cinema
  • Interactive
  • Print
  • Direct Marketing print
  • Outdoor / Out of Home
  • Radio
Carbonell Institucional Food
  • Print
  • Direct Marketing print
  • Outdoor / Out of Home
Ceg Institucional Home Appliances, Furniture & Gardening
  • Interactive
  • Print
  • Outdoor / Out of Home
Coca-Cola Company Futebol, Olimpíadas e Música Beverages
  • Television & Cinema
  • Interactive
  • Print
  • Direct Marketing print
  • Packaging, Branding & Design
  • Promotion & Event
  • Outdoor / Out of Home
  • Radio
Ford Motor Company Fiesta, Fusion, Focus, Caminhões, Ecospot, Edge, Ka, Ranger Cars
  • Television & Cinema
  • Interactive
  • Print
  • Direct Marketing print
  • Outdoor / Out of Home
  • Radio
  • Media Buying & Planning
GAPA Grupo de apoyo a la prevención del SIDA Institucional Institutional/Public Interest/Non-Profit Org.
  • Print
  • Outdoor / Out of Home
  • Radio
Gás Natural Fenosa Institucional Others
  • Television & Cinema
  • Interactive
  • Print
  • Outdoor / Out of Home
Gomes Da Costa Institucional Food
  • Television & Cinema
  • Interactive
  • Print
  • Direct Marketing print
  • Outdoor / Out of Home
  • Radio
Hotel Emiliano Institucional Others
  • Interactive
  • Direct Marketing print
  • Packaging, Branding & Design
  • Promotion & Event
  • Outdoor / Out of Home
Instituto Ayrton Senna Institucional Institutional/Public Interest/Non-Profit Org.
  • Television & Cinema
  • Interactive
  • Print
  • Outdoor / Out of Home
  • Radio
Johnson & Johnson Corporation Benalet, Copa do Mundo Brasil, Listerine, Mylanta, OneTouch, Reach Hygiene & Personal Care Products
  • Television & Cinema
  • Interactive
  • Print
  • Direct Marketing print
  • Outdoor / Out of Home
  • Radio
Kimberly-Clark Worldwide, Inc. Kleenex, Scott Hygiene & Personal Care Products
  • Television & Cinema
  • Print
  • Outdoor / Out of Home
Kyocera Kyocera Consumer Electronics & Audio-Visual
  • Interactive
  • Print
  • Outdoor / Out of Home
Microsoft Windows 8 Business Computers, Workstations & Servers
  • Television & Cinema
  • Interactive
  • Print
  • Direct Marketing print
  • Outdoor / Out of Home
  • Radio
Mondelez International Philadelphia Food
  • Television & Cinema
  • Interactive
  • Print
  • Direct Marketing print
  • Outdoor / Out of Home
  • Radio
  • Media Buying & Planning
Nestlé Sorvetes, Chocolates, Nutren
  • Television & Cinema
  • Interactive
  • Print
  • Direct Marketing print
  • Outdoor / Out of Home
  • Radio
  • Media Buying & Planning
ONG Florecer ONG Florecer Institutional/Public Interest/Non-Profit Org.
  • Interactive
  • Print
  • Direct Marketing print
  • Promotion & Event
  • Outdoor / Out of Home
Other Images Other Images Others
  • Interactive
  • Print
  • Radio
  • Media Buying & Planning
ParkShoppingBarigui ParkShoppingBarigui Others
  • Television & Cinema
  • Interactive
  • Print
  • Outdoor / Out of Home
  • Radio
  • Media Buying & Planning
Pernambucanas Pernambucanas Apparel, Fashion & Footwear
  • Television & Cinema
  • Interactive
  • Print
  • Outdoor / Out of Home
  • Radio
  • Media Buying & Planning
Positivo Informática Positivo Informática Others
Raia Drogasil Droga Raia, Drogasil Health & Pharmaceutical Products
  • Television & Cinema
  • Interactive
  • Print
  • Outdoor / Out of Home
  • Radio
  • Media Buying & Planning
Raízen Shell Others
  • Television & Cinema
  • Interactive
  • Print
  • Direct Marketing print
  • Packaging, Branding & Design
  • Promotion & Event
  • Outdoor / Out of Home
  • Radio
  • Media Buying & Planning
TIM Telecomunicações Live TIM Others
  • Interactive
Tramontina Tramontina Home Appliances, Furniture & Gardening
  • Television & Cinema
  • Interactive
  • Print
  • Outdoor / Out of Home
  • Radio
  • Media Buying & Planning
Troller Troller Cars
  • Television & Cinema
  • Interactive
  • Print
  • Outdoor / Out of Home
  • Radio
  • Media Buying & Planning
Unilever Seda, Brilhante, Lux Hygiene & Personal Care Products
  • Television & Cinema
  • Interactive
  • Print
  • Direct Marketing print
  • Packaging, Branding & Design
  • Promotion & Event
  • Outdoor / Out of Home
  • Radio
  • Media Buying & Planning
Unimed Unimed Londrina Hygiene & Personal Care Products
  • Television & Cinema
  • Interactive
  • Print
  • Promotion & Event
  • Outdoor / Out of Home
  • Radio
  • Media Buying & Planning
Warner Bros. Entertainment Warner Bros. Entertainment Others
  • Interactive
  • Print
  • Direct Marketing print
  • Promotion & Event
  • Outdoor / Out of Home