Pioneering Brands

People. Culture. Commerce. 

J. Walter Thompson has been pioneering brands since 1864. We go where others only dare. We pioneer forward, rebelling against convention. We do this with bravery, ambition and just the right amount of swagger. We tap into our 150-plus years of brand-building wisdom to build brands that last as long as we have.

By pioneering brands like Air Canada, Tim Hortons, Mazda Canada, HSBC, Shell, and Johnson and Johnson, we keep them relevant in the modern world, while also driving their businesses. 

Our Network


Philosophy & Competitive Advantages

Humble. Hungry.

Pioneers are hungry. We are restless, never satisfied. We respect the need for help on our journey, and reach out to collaborate. We value the significance that a new perspective can bring. We constantly challenge ourselves and those around us. We're completely focused on the work.

Work that drives our clients' businesses. Work that enables brands to adapt to an ever-shifting world. Work that is creative, aspirational and responsible. Work that shapes the world. 


Susan  Kim-Kirkland

Susan Kim-Kirkland

CEO JWT Canada / JWT Toronto
Ryan Spelliscy

Ryan Spelliscy

Chief Creative Officer, JWT Canada
Dean Foerter

Dean Foerter

Chief Strategy Officer, JWT Canada and Chicago
Kevin Melhuish

Kevin Melhuish

Director, Corporate Development, JWT Canada