MediaCom North America, New York Follow Update

  • 498 Seventh Avenue
  • New York, New York 10018
  • United States
  • Phone: (+1) 212-912-4200
  • Fax: (+1) 212-912-4719

MediaCom USA names Archana Kumar chief strategy officer

March 21, 2014


Archana Kumar, a veteran global brand and creative strategist, has today been named Chief Strategy Officer of MediaCom USA. In this role, Kumar will lead the agency's future-forward planning, including developing and exploring new commercial models to fuel growth, while providing clients wi…

Direct General names MediaCom USA new media AOR

March 19, 2014


Direct General Corporation today announced that it has selected MediaCom USA as its new media agency of record. The announcement comes as Direct General, a leading provider of personal auto insurance, life insurance and vehicle and accident protection plans, prepares to launch the second wav…

MediaCom retains Brand USA account following competitive review

March 13, 2014


MediaCom announced today that it has retained the Brand USA account after a rigorous competitive review. Brand USA is a public-private partnership responsible for promoting global tourism to the United States. Formed in 2010, the organization's marketing efforts were recently cited as having…

MediaCom Wins Grand Prix, Three Gold at Internationalist Awards

November 15, 2013


MediaCom dominated last night's Internationalist Awards for Innovative Digital Solutions, walking away with the Grand Prix along with a bronze, silver and three gold trophies. The agency was recognized for work across its global network, and received the top honor for the content-driven " Th…

Traditional Media Remains a Force in Argentina

June 5, 2013


Worldwide advertising investment is always delicately balanced. In sporting terms, and according to Stephen Allan, Worldwide CEO and Chairman of media agency network MediaCom, the United States and North Europe are currently drawing, Southeast Asia and Latin America are winning and southern …