CLM BBDO, Boulogne Billancourt 
- 93 rue Nationale Cedex
- Boulogne Billancourt 92513
- France
- Phone: 01 41 23 41 23
- Fax: 01 41 23 43 70
- Country Phone Code: 33
- Email: [email protected]
In partnership with:
Wanadoo - “Acrobats”
Wanadoo| Title | Acrobats |
| Tagline | Positive Generation |
| Agency | CLM BBDO |
| Advertiser | Wanadoo |
| Brand | Wanadoo |
| Product Category | Internet Service Providers |
| Campaign Name | Positive Generation |
| Market | France |
| Country of Production | France |
| Date of First Broadcast/Publication | March 4, 2003 |
| Media Type | Television |
| Length | 30 Seconds |
| Awards | Cannes Lions International Festival of Creativity, 2003 (Shortlist) for Internet Service Providers Top Com Consumer, 2003 (Bronze Top Com) for Advertising Campaign : Plurimedia |
| Creative Director | Anne de Maupeou |
| Creative Director | Vincent Behaeghel |
| Creative Director | Bernard Naville |
| Art Director | Dimitri Guerassimov |
| Copywriter | Frédéric Lutgé |
| Director | Christophe Navarre |
| Account Director | David Fuchs |
| Account Director | Anne Planchon |
| Agency Producer | Pierre Marcus |
| Advertising Manager | Patrice Bégay |
| Production Company | Irene |
| Sound Design Company | Barrera Prod. |
Problem
Wanadoo, the French leader of the Internet, is launching a new campaign of three films aimed at the "Positive Generation", which is the signature of the brand developed in July 2002 by CLM/BBDO. Each film is based on the importance of the use of Internet and in particular the Broadband Internet: music, online games and communication. The film which is presented is "Acrobats": the communication.