CLM BBDO, Boulogne Billancourt

  • 93 rue Nationale Cedex
  • Boulogne Billancourt 92513
  • France
  • Phone: 01 41 23 41 23
  • Fax: 01 41 23 43 70
  • Country Phone Code: 33
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Pepsi - “OK Corral”

PepsiCo Inc.


TitleOK Corral
TaglineAsk For More
AgencyCLM BBDO
AdvertiserPepsiCo Inc.
BrandPepsi
Product CategorySoft Drinks, Tonics
Campaign NamePepsi "Ask For More"
MarketAfrica, Caribbean Sea, Central America, South America, Asia, Europe, Oceania
Country of ProductionFrance
Date of First Broadcast/PublicationJanuary 31, 2003
Media TypeTelevision
Length120 Seconds
Awards British Arrows, 2004 (Diploma) for Soft Drinks
Cannes Lions International Festival of Creativity, 2003 (Shortlist) for Non-Alcoholic Drinks
Creative Director Bernard Naville
Creative Director Vincent Behaeghel
Art Director Vincent Behaeghel
Copywriter Bernard Naville
Director Tarsem Singh "Tarsem"
Account Director Valérie Accary
Account Director Laurent Garnier
Account Director Eléonore Raillard
Agency Producer Pierre Marcus
Agency Producer France Monnet
Actor / Celebrity David Beckham
Actor / Celebrity Iker Casillas
Actor / Celebrity Roberto Carlos
Actor / Celebrity Fernando Hierro
Actor / Celebrity Rivaldo
Actor / Celebrity Gonzalez Raúl
Advertising Manager David Foulds
Production Company @radical.media
Sound Design Company Barrera Prod.

Story

This year the Pepsi football stars find themselves in a fratricidal fight opposing the stars of Manchester United to the Real Madrid ones. The stage of this confrontation: a scenery inspired by Sergio Leone's movies. Challenged by Cazillas, the Real's goal keeper, "The Kid" David Beckham will take his revenge in a duel as those of "The Good The Bad And The Ugly". The impetuous Cazillas will end up crumbling into dust under the eyes of the largest planet football players.