CLM BBDO, Boulogne Billancourt
- 93 rue Nationale Cedex
- Boulogne Billancourt 92513
- France
- Phone: 01 41 23 41 23
- Fax: 01 41 23 43 70
- Country Phone Code: 33
- Email: contact@clm.bbdo.fr
Total - “The Telephone”
Total| Title | The Telephone |
| Tagline | You won't come to us by chance. |
| Agency | CLM BBDO |
| Advertiser | Total |
| Brand | Total |
| Product Name | Petrol stations |
| Product Category | Garages, Gas Stations |
| Campaign Name | The Telephone |
| Market | France |
| Country of Production | France |
| Date of First Broadcast/Publication | August 28, 2003 |
| Media Type | Television |
| Length | 40 Seconds |
| Awards | Grand Prix Stratégies de la Publicité, 2004 (Winner) for Distribution Epica, 2003 (Winner) for Automotive & Accessories Eurobest, 2003 (Gold) for Other Vehicles & Accessories |
| Creative Director | Vincent Behaeghel |
| Creative Director | Bernard Naville |
| Art Director | Axel Orliac |
| Art Director | Laurent Dravet |
| Copywriter | Axel Orliac |
| Copywriter | Laurent Dravet |
| Director | Rémy Belvaux |
| Production Company Producer | Camille Lipmann |
| Lighting Director / Lighting | Patrick Duroux |
| Agency Producer | Pierre Marcus |
| Account Supervisor | Marie-Pierre Benitah |
| Account Supervisor | Marc Desmoulins |
| Account Supervisor | Séverine Autret |
| Advertiser's Supervisor | Dominique Thiolon |
| Advertiser's Supervisor | Thibault Lesueur |
| Advertiser's Supervisor | Claudine Dubanc-Maurtot |
| Production Company | Quad Productions |
| Music | Barrera Prod. |
Story
A customer walks into a Total Petrol Station. The man behind the counter is on his mobile phone and continues to talk as the customer pays.
