BETC Paris Paris, France Full Service

BETC Paris Creative Work

Title "The Center Divider Strip"
Title (original language) "Le terre-plein central"
Agency BETC Paris
Campaign Wrong Place
Brand Victimes & Citoyens
Business Sector Road Safety
Tagline Don't let alcohol drive you to the wrong place.
Media Type Radio
Length25 seconds
Executive Creative Director Mr. Stéphane Xiberras
Creative Director Mr. Vincent Malone
Art Director Mr. Jordan Lemarchand
Copywriter Julien Deschamps
Producer Mr. Yann Théallier
Account Manager Mr. Mathieu Laugier
Traffic Director Ms. Agnès Rollin
Advertising Manager Mr. Vincent Julé-Parade

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