BETC Paris Paris, France Full Service

BETC Paris Creative Work

TitleSunset
Agency
Campaign SUPERLOTO October 12th
Advertiser Française des Jeux
Brand LOTO®
Date of First Broadcast/Publication
Business Sector Lottery & Gambling
LanguageFrench
Story

Reprenant la forme graphique du compteur à millionnaires installé dans l’ensemble de sa campagne, LOTO® nous rappelle qu’un SUPERLOTO est surtout l’occasion de changer de vie.
Ce sont donc des mots qui évoquent le train-train quotidien de nos vies dont il suffit de changer quelques lettres pour changer notre existence 

Media Type Print
Executive Creative Director
Creative Director
Art Director
Copywriter
Strategic Planner
Account Manager
Account Manager
Account Manager
Traffic Director
Print Producer
Advertising Manager
Advertising Manager
Advertising Manager
Advertising Manager

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