| Title | Conference |
| Title (original language) | La conférence |
| Agency | BETC Paris |
| Campaign | McFirst Menu 2016 |
| Advertiser | McDonald's |
| Brand | McDonald's |
| Date of First Broadcast/Publication | 2016 / 3 |
| Business Sector | Restaurants & Fast Food |
| Media Type | Television |
| Length | |
| Advertising Manager | Xavier Royaux |
| Advertising Manager | Camille Lopéo |
| Advertising Manager | Sarra Fetni |
| Account Manager | Henri Tripard |
| Account Manager | Julien Grimaldi |
| Account Manager | Juliette Aguglion |
| Creative Director | Olivier Apers |
| Art Director | Sophian Bouadjera |
| Associate Art Director | Romain Ducos |
| Copywriter | Lucas Bounéou |
| Traffic Director | Stéphanie Renoir-Mousli |
| Agency Producer | David Green |
| Agency Producer | Caroline Bouillet |
| Production Company | Insurrection |
| Sound Production | LGM |
| Director | HELMI |