Philosophy & Competitive Advantages

UNITED BY OUR DIFFERENCES We are the WPP advertising micro-network that harnesses creativity from diverse cultures to develop world class brand communications. Each of our 8 agencies is one of the best in class in its local market, managed by the entrepreneurs who founded the business. Our diverse cultures offer a greater range of divergent thinking and produce surprising creative solutions for ambitious international clients.

Network Description

Founded in 2005,The Voluntarily United Group of Creative Agencies ('United') is the WPP advertising micro-network that harnesses creativity from diverse cultures to develop world class brand communications.Each of our 9 agencies is one of the best in class in its local market, managed by the entrepreneurs who founded the business. Our diverse cultures offer a greater range of divergent thinking and produce surprising creative solutions for our clients.