DDB PARIS, Paris
- 55 Rue d'Amsterdam
- Paris 75009
- France
- Phone: 01 53 32 60 06
- Fax: 01 53 32 63 47
- Country Phone Code: 33
- Website: www.ddbparis.fr
- Email: bravi@ddbparis.fr
Nike - “Handstand”
Nike| Title | Handstand |
| Tagline | New Shox |
| Agency | DDB PARIS |
| Advertiser | Nike |
| Brand | Nike |
| Product Name | Fresh Colors |
| Product Category | Athletic Footwear |
| Campaign Name | Breakdancer |
| Market | France |
| Country of Production | France |
| Date of First Broadcast/Publication | December 2, 2004 |
| Media Type | Poster |
| Awards | D&AD Awards / Yellow Pencil, 2006 (Nominee) for Photography / Press Advertising Eurobest, 2005 (Eurobest Silver Campaign) for Clothing Footwear & Accessories Epica, 2005 (Winner) for Advertising Photography Eurobest, 2005 (Eurobest Silver Campaign) for Clothing Footwear & Accessories Prix Club des Directeurs Artistiques, 2004 (First prize) for Photographs Prix Club des Directeurs Artistiques, 2004 (1st prize) for Complete magazine campaigns Prix Club des Directeurs Artistiques, 2004 (Mention) for Small poster & Below the line |
| Creative Director | Sylvain Thirache |
| Creative Director | Alexandre Hervé |
| Art Director | Pierrette Diaz |
| Copywriter | Mathieu Elkaïm |
| Account Supervisor | Thomas Fabre |
| Account Supervisor | Matthias Ducrot |
| Photographer | Jean-Baptiste Degez |
Concept
To promote its Fresh Colors limited series, Nike and DDB Paris offer a show with two Breakdance stars.
Let you entertain by the gesture, the image combined with the pure motions which,even decomposed, well emphasize all the image of Fresh Colors.
Let you entertain by the gesture, the image combined with the pure motions which,even decomposed, well emphasize all the image of Fresh Colors.
