Title | Make Your Contribution |
Agency | Amazon Advertising |
Campaign | Good Eats You Drink |
Advertiser | Jamba Juice Company |
Brand | Jamba Juice |
Posted | March 2004 |
Business Sector | Fruit Juices & Drinks |
Philosophy | Unlike coffee and donuts, Jamba Juice smoothies provide you sustained energy without the sugar crash. Jamba's breakfast smoothies mixed 50 percent ahead of plan and morning traffic was noticeably up. |
Problem | Convince people to suck a meal through a straw, starting with Jamba's weakest daypart: breakfast. |
Media Type | POP Display |
Market | United States |