Mullen Lowe Group London, United Kingdom Full Service

Mullen Lowe Group Creative Work

Title "Mother's Love"
Agency Mullen Lowe Group
Campaign Life Is Extraordinary
Advertiser Buick
Brand Excelle
Date of First Broadcast/Publication 3/2013
Business Sector Cars

Part of the Live the Excelle Life series. After 10 years and 1.8 million units sold, Buick Excelle has been part of people's lives in China for a decade Each Excelle user has a unique story and they are all interconnected. In this episode we see how a Mother always prays for her son's safety, part of how she shows her love. 

Tagline Life Is Extraordinary
Media Type Television
Length73 seconds

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