Venables Bell & Partners San Francisco, United States Advertising / Full Service / Integrated


Venables Bell & Partners Creative Work

Title "EIEIO"
Agency Venables Bell & Partners
Campaign EIEIO
Advertiser ConAgra Foods, Inc.
Brand Lightlife
Date of First Broadcast/Publication 9/2012
Business Sector Food

Welcome to the wonderful meatless world of Lightlife. Created with renowned animation house, Laika, and set to a recreation of the classic children’s song, “Old Macdonald Had A Farm,” this stop-motion animation piece explores a ranch where the animals aren’t quite what they seem. 

Tagline Enjoy a world without meat.
Media Type Web Film / Viral
Market United States

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