Venables Bell & Partners, San Francisco

  • 201 Post Street
  • San Francisco, California 94108
  • United States
  • Phone: 415-946-5918
  • Country Phone Code: 1

Google Search - “Martin Van Buren”

Google


TitleMartin Van Buren
AgencyVenables Bell & Partners
AdvertiserGoogle
BrandGoogle Search
Product CategorySearch Engines
Campaign NameGoogle Search
Country of ProductionUnited States
LanguageEnglish
Date of First Broadcast/PublicationNovember 21, 2012
Media TypeTelevision & Cinema

Story

Search has gone mobile. In order to cement their place atop this new and ever more competitive field, VB&P produced a campaign to promote the new Google search app for phones and tablets. The result is a pair of films that dramatize humorous use cases. Each spot finds the protagonist in a predicament. They need relevant information fast. So they fire up the speech-activated Google search app on their mobile device and get the knowledge they need right there on the spot. In "Martin Van Buren," a busy mom discovers what the Eighth President of the USA looked like, so she can dress her daughter up accurately for a school event.