Duval Guillaume, Antwerp Follow Update

  • Uitbreidingsstraat 2-8
  • Antwerp 2600
  • Belgium
  • Phone: (+32) 36090900
  • Fax: (+32) 36090919

Coca-Cola Zero - "What do pétanque, fishing and knitting have in common? Zero." - Duval Guillaume

  • What do pétanque, fishing and knitting have in common? Zero.
  • Coca-Cola Zero
  • Coca-Cola Company
  • Duval Guillaume
  • Belgium
  • Just Add Zero
Product CategorySoft Drinks, Tonics
Date of First Broadcast/PublicationMarch 4, 2014
Media TypeTelevision
Length119 Seconds
Production Company Made in Brussels
Production Company McKenzie Rudolphe
Post Production ACE image Factory
Sound Production Raygun
Creative Director Geoffrey Hantson
Creative Director Katrien Bottez
Art Director Tim Schoenmaeckers
Copywriter Niels Sienaert
Director Jonty Toosey
Director of Photography Bruce Jackson
Producer Filip Vangeffelen
Executive Producer Tuyen Tuyen Pham
Executive Producer Marc Van Buggenhout
Account Director Nathalie Rahbani
Account Director Patrick Clymans
Strategic Planner Kris Hoet
Strategic Planner Sophie Jadoul
Account Manager Sophie Van Elslander
Editor Stijn Deconinck
Editor Stefan Rycken
Interactive Strategist Frédéric De Vries
Advertising Manager Olivier Geyer
Advertising Manager Thibault Geenen
Advertising Manager Francois Huchet
Advertising Manager Aoife Hall
Advertising Manager Shelley Macintyre
Advertising Manager Verena Nabrotzky
When you need more, just add zero


The video is part of the Coca-Cola Zero “Just Add Zero” campaign, which shows that adding zero gives you more. In the same way that Coke Zero gives you more great Coke taste with zero sugar and zero calories.