Duval Guillaume Antwerp, Belgium Full Service

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Duval Guillaume Creative Work

Title "Kind of genius slow motion. Kind of"
Agency Duval Guillaume
Campaign Kind of Genius Campaign
Advertiser Carlsberg Breweries
Brand Seth & Riley's Garage
Date of First Broadcast/Publication 4/2014
Business Sector Pre-Mixed Cocktails
Problem

Today, it seems a garage is all it takes to be a real genius. Think Facebook, Google, Apple and other startups. But what about the other geniuses… the kind of geniuses?
Introducing: Seth & Riley's Garage. An old lemonade recipe with a pinch of alcohol. Basically, a kind of genius drink.
With this new hard lemonade, Carlsberg Breweries is launching its first global venture into the ‘hard drinks’ category.

Media Type Television
Length52 seconds
Production Company Hobby Film
Post Production Hobby Film
Sound Stopp (Stockholm Post Production)
Post Production Postmenn
Sound Postmenn
Executive Creative Director Mr. Geoffrey Hantson
Executive Creative Director Mrs. Katrien Bottez
Art Director Lennert Vedts
Copywriter Jeremie Goldwasser
Director Mr. Oskar Bård
Production Company Producer Erik Liss
Director of Photography Mr. Kjell Lagerroos
Executive Producer Ms. Calle Isberg
Account Director Elke Janssens
Agency Producer Mr. Marc Van Buggenhout
Agency Producer Tuyen Pham Xuan
Account Manager Jochen Van Lysebettens
Editor Håkan Wärn
Editor Oystein Dyb
Editor Frederik Nordstedt
Editor Stefan Ström
Editor Gregers Dohn
Sound Johan Isaksson
Advertising Manager Olga Lee
Advertising Manager Valeriya Krynetskaya
Advertising Manager Thomas Lohren Busch
Strategy Director Piet Wulleman
Digital Strategy Director Mr. Kris Hoet
Digital Strategic Planner Ms. Sophie Jadoul

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