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TitleKind of genius slow motion. Kind of
Agency
Campaign Kind of Genius Campaign
Advertiser Carlsberg Breweries
Brand Seth & Riley's Garage
Date of First Broadcast/Publication
Business Sector Pre-Mixed Cocktails
Problem

Today, it seems a garage is all it takes to be a real genius. Think Facebook, Google, Apple and other startups. But what about the other geniuses… the kind of geniuses?
Introducing: Seth & Riley's Garage. An old lemonade recipe with a pinch of alcohol. Basically, a kind of genius drink.
With this new hard lemonade, Carlsberg Breweries is launching its first global venture into the ‘hard drinks’ category.

Media Type Television
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