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Theresa LaMontagne ‘Master of Ceremonies’ at the 4A’s Data Summit

October 10, 2013

NEW YORK—(October 11, 2013)— MEC’s Theresa LaMontagne, Managing Partner, Senior Practice Lead, Analytics & Insight, North America has been named ‘Master of Ceremonies’ at the 4A’s inaugural Data Summit on Wednesday, October 16th in New York City. Theresa will connect conversations between the sessions, focusing on the era of “big data” and how marketers are navigating the rapidly changing landscape. The speakers will discuss privacy concerns, industry trends and the next ‘big thing’ across an array of thought-provoking topics.

Kicking-off the conference will be a fireside chat with Sir Martin Sorrell, CEO of WPP conducted by Nancy Hill, President-CEO, 4A’s. The event boasts a top industry leader lineup of speakers, including Bob Lord, CEO of AOL Networks, Nate Silver, Statistician and Author & Founder of ESPN'S FiveThirtyEight blog and John Montgomery, COO of GroupM Interaction.

Registration and information can be found here.

The 4A's is the national trade association representing the advertising agency business in the United States.