Philosophy & Competitive Advantages

Cayenne pepper is a mixture of hot and mild powdered chili peppers in equal parts. An interesting taste, rich in delicate and complex nuances, suitable for a great number of preparations.
The mission of Cayenne is to give the brands a strong taste and a unique personality.

Network Description

Cayenne is part of Dentsu, one of the largest advertising holdings with more than 100 agencies in all over the world.
In 2006, Cayenne has set up Wasabi, a new agency for digital communication

Local Representation

Cayenne is a European network composed of several agencies in 7 countries

Trade Organizations

Associazione delle Imprese di Comunicazione (AssoComunicazione)
Art Directors Club Italiano (ADCI)