Abbott Mead Vickers BBDO, London

  • 151 Marylebone Road
  • London NW1 5QE
  • United Kingdom
  • Phone: 020 7616 3500
  • Fax: 020 7616 3600
  • Country Phone Code: 44

Heinz - “I Love Winter”

H.J. Heinz


TitleI Love Winter
AgencyAbbott Mead Vickers BBDO
AdvertiserH.J. Heinz
BrandHeinz
Product NameSoups
Product CategorySoups, Stuffing, Cooked Sauces
Campaign NameI Love Winter
Country of ProductionUnited Kingdom
LanguageEnglish
Date of First Broadcast/PublicationOctober 1, 2012
Media TypeTelevision
Art Director Andy Clough
Copywriter Richard McGrann
Director Jeff Labbé
Production Company Producer Amy Appleton-Smith
Account Planner Sophie Lewis
Account Planner Peter Zezulka
Agency Producer Yvonne Clayton
Agency Producer Zoe Cunningham
Account Manager Richard Arscott
Account Manager Sam LeCoeur
Account Manager Nick Lee
Account Manager Katie Gray
Media Planner Louise Roberts
Advertising Manager Jack Wallace
Advertising Manager Martin Driver
Production Company Sonny London
Post Production Absolute Post
Post Production The Mill
Audio Post Production Wave

Story

The charming spot, sees a woman who has just experienced the worst of the British winter, arriving at her door, completely soaked through. Once inside her home, she goes through the process of trying to warm herself up from the outside in. She tries a bath, drying her hair with a blow dryer and pulling on layers of warm clothes. Eventually, she sits down to enjoy a delicious, steaming bowl of Heinz Cream of Tomato Soup, and is instantly cheered, and warmed from the inside out, with the wintry weather she experienced finally forgotten.