Bartle Bogle Hegarty, London
- 60 Kingly Street Soho
- London W1B 5DS
- United Kingdom
- Phone: 020 7734 1677
- Fax: 020 7437 3666
- Country Phone Code: 44
- Website: www.bartleboglehegarty.com
Robinsons - “Squash for all”
Britvic Soft Drinks Limited| Title | Squash for all |
| Tagline | A lot from a drop |
| Agency | Bartle Bogle Hegarty |
| Advertiser | Britvic Soft Drinks Limited |
| Brand | Robinsons |
| Product Category | Fruit Juices & Drinks |
| Campaign Name | Squash for All |
| Market | United Kingdom, Ireland |
| Country of Production | United Kingdom |
| Date of First Broadcast/Publication | April 10, 2011 |
| Media Type | Television |
| Awards | British Arrows, 2012 (Shortlist) for Non Alcoholic Beverages And Water |
| Creative Director | Nick Gill |
| Creative Team | Matt Doman |
| Creative Team | Ian Heartfield |
| Director | Shane Meadows |
| Production Company Producer | Mark Herbert |
| Director of Photography | Zac Nicholson |
| Producer | Glenn Paton |
| Editor | Dave Webb |
| Photographer | Dean Rogers |
| Team Director | Becky Russell |
| Team Manager | Alex Monger |
| Production Company | Warp Films |
| Post Production | One Of Us |
| Editing Company | Final Cut |
| Sound | 750 mph |
Problem
To promote the launch of Robinsons Double Concentrate, a new product from Britvic designed to give families ‘A lot from a drop’. Double Concentrate replaces 2, 3 and 4L Robinsons formats - it has the same great flavours and tastes but only half as much squash is needed for each serving.
