Bartle Bogle Hegarty London, United Kingdom Full Service

Bartle Bogle Hegarty Creative Work

TitleParty Girl
Agency
Production Company
Post Production
Campaign Axe Shower Gel Colour Range
Advertiser Unilever
Brand Axe
Date of First Broadcast/Publication
Product Shower Gel Colour Range
Business Sector Bath, Shower Gels
LanguageEnglish
Story

In each film we hero a guy who is able to keep up with the demands of his girl thanks to the Axe coloured shower gel that he uses. 

Philosophy

All girls expect guys to put in a little effort to keep them happy, but some girls are in a different league. They don’t care if you’re hungover, tired or whatever, they expect 100% of you 100% of the time. 

Media Type Web Film
Market United States, Canada
Editing Company
Sound Factory Studios
Creative Director
Art Director
Art Director
Art Director
Copywriter
Copywriter
Copywriter
Director
Director of Photography
Producer
Agency Producer
Advertising Manager
Team Director
Strategy Director
Strategic Business Lead
Strategic Business Lead
Head of Strategy

Other Ads From This Campaign