This film is a sweeping epic, shot like a music video. It shows various groups of people at Christmas, who would normally be at odds with each other, being brought together by the taste of KFC. The narrative is sung and performed by each character as we see their festive predicament.But this year they all come together over a bucket of KFC and put all their differences aside.
The Christmas campaign sees the launch of a new creative platform for KFC - Unity.
Togetherness is at the heart of the KFC experience.
Unlike any other food brand, KFC brings people together to share a unique and common taste.
The stresses and tensions of the holiday season provided fertile creative ground to launch this new idea
KFC - the taste that unites at Christmas