Bartle Bogle Hegarty, London Follow Update

  • 60 Kingly Street Soho
  • London W1B 5DS
  • United Kingdom
  • Phone: (+44) 020 7734 1677
  • Fax: (+44) 020 7437 3666

Dulux launches biggest Marketing campaign in 15 years

March 14, 2012


Dulux, the world’s biggest paint company, is launching a new integrated marketing campaign reframing the decorating category by emphasising the physical and emotional value of home transformation. The ‘Home Improvement by Dulux’ campaign, developed globally by Dulux’s…

GUARDIAN LAUNCHES MAJOR NEW BRAND CAMPAIGN TV ad brings ground-breaking “open journalism” to life

February 29, 2012


The Guardian today launched a major brand campaign to showcase its ground-breaking open journalism and multi-platform credentials. The TV advert will illustrate the Guardian’s new model of journalism through an ironic retelling of the classic fairy tale “The Three Little Pigs&rdq…

British Airways’ Next ‘To Fly. To Serve’ Campaign Celebrates London 2012 Games Sponsorship

February 9, 2012


British Airways is using its new Google+ site as part of its media portfolio that will launch the airlines’ next To Fly. To Serve. television ad on February 9, 2012. The advert, known as ‘The Race’ will launch on facebook at 11am followed by Google+ before making its TV deb…

Axe, the male grooming brand, is set to cause chaos with the launch of a new variant Axe Anarchy

January 31, 2012


Axe, the male grooming brand, is set to cause chaos with the launch of a new variant Axe Anarchy (known as Lynx Attract in the UK) by including a limited female fragrance. For the first time in its history, the brand famous for giving men the edge in the mating game is also bringing the Axe …

The Jury

November 7, 2011


The brief was to continue to build ITV1’s reputation for quality drama.  The Jury is not your typical court-room drama, where the focus is on the case, the court, the defendant and barristers.  It’s instead a compelling, character based series which focuses on the every…