Adam & Eve DDB, London

  • 12 Bishops Bridge Road Paddington
  • London W2 6AA
  • United Kingdom
  • Phone: 020 7258 3979
  • Fax: 020 7258 4200
  • Country Phone Code: 44

Volkswagen - “Jungle Book”

Volkswagen


TitleJungle Book
TaglineVolkswagen supports independent cinema
AgencyAdam & Eve DDB
AdvertiserVolkswagen
BrandVolkswagen
Product NameSupport Independent Cinema
Product CategoryCorporate Communication
Campaign NameSee Film Differently
MarketUnited Kingdom
Country of ProductionUnited Kingdom
LanguageEnglish
Date of First Broadcast/PublicationMay 23, 2008
Media TypeCinema
Length20 Seconds
Awards British Arrows, 2009 (Diploma) for Cinema Advertising
Art Director Noah Regan
Art Director Graeme Hall
Copywriter Graeme Hall
Copywriter Noah Regan
Director Andy McLeod
Producer Kirsty Burns
Account Director Charlie Elliott
Account Planner Leo Rayman
Agency Producer Sarah Browell
Account Manager Jessica Huth
Advertising Manager Sally Chapman
Producer Rattling Stick

Story

The straight-to-camera interviews expound conspiracy theories that expose the apparent hidden meanings in well-known films.

Concept

Volkswagen’s “See Film Differently” campaign, continues the idea of shedding light on cinema classics

Problem

Raise awareness of Volkswagen’s sponsorship of independent cinema