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adam&eveDDB Creative Work

Title "Trashcupboard 1"
Agency adam&eveDDB
Campaign Marmite Snacks Love Hate
Advertiser Unilever
Brand Marmite Snacks
Date of First Broadcast/Publication 9/2008
Business Sector Cocktail Snacks
LanguageEnglish
Story The range execution, ‘Trashcupboard’, features either a cupboard or a bin full of the products.
Philosophy It employs a clever visual device to communicate the fact that there’s a new range of snacking products that you’ll either love or hate.

Using bold colours and simple illustrations, the executions show someone loving the product if looked at from one angle, but hating the product if looked at from a different point of view.
Tagline You'll either love them or you'll hate them
Media Type Magazine
Art Director Mr. Noah Regan
Art Director Graeme Hall
Copywriter Graeme Hall
Copywriter Mr. Noah Regan
Account Planner Ms. Georgia Challis
Account Manager Mr. Jon Busk
Account Manager Mr. Simon Alexander
Account Manager Mr. George Roberts
Photographer Mr. Andy Grimshaw
Illustrator Mr. Al Murphy

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