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TitleWhat Walk of Shame
Production Company
Campaign What Walk of Shame
Advertiser Harvey Nichols
Brand Harvey Nichols
Date of First Broadcast/Publication
Business Sector Department Stores, Supermarkets
Tagline Avoid the Walk of Shame this Season. Harvey Nichols Womenswear

A big Christmas party perhaps, followed by an early morning journey home, complete with the tell-tale symptoms: the slight limp from the killer heels (which seemed a good idea at the time), accompanied by under-eye bags that would rival even Victoria Beckham’s largest tote and bed hair. Party-goers making their way home, eyes down, cheeks ablaze, trying to ignore disapproving stares of the 8am commuters; and the wolf-whistles from the builders perched on scaffolding above.The film culminates with our ‘hero’ girl walking back to her flat doing what looks more like a ‘stride of pride’. She clearly never made it home, but something sets her apart from the others. Her Harvey Nichols outfit still looks fantastic and she walks with her head held high

Media Type Web Film
Creative Team
Creative Team
Production Company Producer
Project Manager
Account Planner
Agency Producer
Agency Producer
Agency Producer
Account Manager
Account Manager
Advertising Manager
Advertising Manager
Advertising Manager

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