DLKW Lowe London, United Kingdom Full Service

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DLKW Lowe Creative Work

Title "Dementia"
Agency DLKW Lowe
Campaign Tackle Dementia
Advertiser Department of Health
Brand DoH
Date of First Broadcast/Publication 3/2011
Business Sector Disease Awareness, Support Groups & Associations
LanguageEnglish
Story

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Philosophy

<!--[if gte mso 9]><xml> Normal 0 false false false EN-US X-NONE X-NONE </xml><![endif]--><!--[if gte mso 9]><xml> </xml><![endif]--><!--[if gte mso 10]> <style> /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin-top:0cm; mso-para-margin-right:0cm; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0cm; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} </style> The Department of Health has launched a new advertising campaign, urging people to spot the early signs of dementia and to get early diagnosis.

Media Type Television
Art Director Mr. Remco Graham
Copywriter Mr. Richard Holmes
Director Mr. Neil Harris
Production Company Smuggler
Account Planner Mr. Charlie Snow
Advertising Manager Max Howard

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