DLKW Lowe, London
- 60 Sloane Avenue
- London SW3 3XB
- United Kingdom
- Phone: 020 7584 5033
- Country Phone Code: 44
- Website: www.dlkwlowe.com
- Email: info@dlkwlowe.com
DoH - “Dementia”
Department of Health| Title | Dementia |
| Agency | DLKW Lowe |
| Advertiser | Department of Health |
| Brand | DoH |
| Product Category | Disease Awareness, Support Groups & Associations |
| Campaign Name | Tackle Dementia |
| Country of Production | United Kingdom |
| Language | English |
| Date of First Broadcast/Publication | March 4, 2011 |
| Media Type | Television |
| Awards | ACT Responsible / ACT Dove, 2011 () for |
| Art Director | Remco Graham |
| Copywriter | Richard Holmes |
| Director | Neil Harris |
| Production Company | Smuggler |
| Account Planner | Charlie Snow |
| Advertising Manager | Max Howard |
Story
The TV advert tells the story of a daughter who becomes concerned after noticing her father's memory problems and encourages him to see the doctor. An early diagnosis means she can keep the dad she knows for a little longer, because he can now get the right treatment and support.
Concept
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