DLKW Lowe London, United Kingdom Full Service

Basic Info

Core Competencies: Full Service, Digital, Marketing/Creative Services, Shopper Marketing/Point of Sale/Sales promotion, Strategy and Planning, Online services

Founded in: 1961

Network: Mullen Lowe Group (London, United Kingdom)

Employees: 220

Awards: 88

Creative Work: 118

Clients: 30


Contact

60 Sloane Avenue
London SW3 3XB
United Kingdom
Phone: (+44) 020 7584 5120
Email:
Website: www.dlkwlowe.com

Tom Knox

Tom Knox

Joint CEO
Richard Warren

Richard Warren

Joint CEO
Grace Wright

Grace Wright

Marketing Director

Phone: (+44) 02078945120

Core Competencies: Full Service, Digital, Marketing/Creative Services, Shopper Marketing/Point of Sale/Sales promotion, Strategy and Planning, Online services

Founded in: 1961

Network: Mullen Lowe Group (London, United Kingdom)

Employees: 220

Awards: 88

Creative Work: 118

Clients: 30

DLKW Lowe

60 Sloane Avenue
London SW3 3XB
United Kingdom
Phone: (+44) 020 7584 5120
Email:
Website: www.dlkwlowe.com

Tom Knox

Tom Knox

Joint CEO
Richard Warren

Richard Warren

Joint CEO
Grace Wright

Grace Wright

Marketing Director

Phone: (+44) 02078945120

Coral 'Raising the Game'

November 29, 2012

To position Coral at the forefront of the UK betting industry and stand out in a saturated market, the brand needed to promote the new industry leading format and market beating offers of its online division, Coral Interactive.

We needed to create a game-changing campaign that positioned Coral as the forerunner in a new era of betting; uniquely positioned to cater to the explosion of new bet-in-play customers.

The ad features a 1930s style football traveling through the air, shedding its skin to reveal a 50s style one, then a 70s style one – gradually evolving into a modern day football with the line ‘sport has evolved, betting has too’.