MullenLowe London

London, United Kingdom

Full Service

Basic Info

Core Competencies: Full Service, Digital, Marketing/Creative Services, Shopper Marketing/Point of Sale/Sales promotion, Strategy and Planning, Online services

Founded in: 1961

Network:

Employees: 320

Awards: 94

Creative Work: 146

Clients: 28


Contact Information

C-Space 37-45 City Road
London EC1Y 1AT
United Kingdom
Phone: (+44) 020 7894 5120
Email:

Tom Knox

Tom Knox

Chairman and IPA President

Phone: (+44) 7775030084

Jamie Elliott

Jamie Elliott

CEO
Alan  Adamson

Alan Adamson

Chief Financial Officer
Grace Wright

Grace Wright

Marketing Director

Phone: (+44) 02078945120

Richard Warren

Richard Warren

UK Group CEO

Phone: (+44) 7775030084

Core Competencies: Full Service, Digital, Marketing/Creative Services, Shopper Marketing/Point of Sale/Sales promotion, Strategy and Planning, Online services

Founded in: 1961

Network:

Employees: 320

Awards: 94

Creative Work: 146

Clients: 28

MullenLowe London

C-Space 37-45 City Road
London EC1Y 1AT
United Kingdom
Phone: (+44) 020 7894 5120
Email:

Tom Knox

Tom Knox

Chairman and IPA President

Phone: (+44) 7775030084

Jamie Elliott

Jamie Elliott

CEO
Alan  Adamson

Alan Adamson

Chief Financial Officer
Grace Wright

Grace Wright

Marketing Director

Phone: (+44) 02078945120

Richard Warren

Richard Warren

UK Group CEO

Phone: (+44) 7775030084

Halfords We Fit Sponsorship Idents

This week sees the launch of Halfords new suite of sponsorship idents for the Dave channel by DLKW Lowe, promoting their Wefit instore service.

The sponsorship campaign centres around 11x10” idents written by Creatives Fran Leach and Chris Bowsher and directed by James Haworth at The Sweet Shop. In the idents we follow 4 different characters as they try (but fail) to present their own ‘how to guides’ when it comes to performing basic maintenance on their cars – from changing a windscreen wiper, replacing a headlight bulb or replacing a battery. With YouTube full of people’s homemade ‘how to’ videos – we use amateur vloggers to demonstrate that fitting your own car accessories doesn’t always go to plan and that it best (and more hassle-free) to leave it to the experts – letting Halfords We Fit team do it for you instead.

The Halfords We Fit offering is just another example of how Halfords are proving their helpfulness, being a friend to the motorist. Halfords We Fit can help you find the right bulb, wiper blade or battery for your car, and fit it for you whilst you wait – getting drivers back on the road quickly, easily and cheaply.

The commercials launch on Saturday 4th August on Dave’s Motoring Programmes.