JWT London, London 
- 1 Knightsbridge Green
- London SW1X 7NX
- United Kingdom
- Phone: 020 7656 7000
- Fax: 020 7656 7010
- Country Phone Code: 44
- Website: www.jwt.co.uk
- Email: jemima.boakie@jwt.com
FSID - “Pain”
Foundation for the Study of Infant Death| Title | Pain |
| Tagline | Nothing's as painful as losing a baby |
| Agency | JWT London |
| Advertiser | Foundation for the Study of Infant Death |
| Brand | FSID |
| Product Category | Public Safety, Health & Hygiene |
| Campaign Name | Pain |
| Market | United Kingdom |
| Country of Production | United Kingdom |
| Language | English |
| Media Type | Television & Cinema |
| Length | 60 Seconds |
| Awards | D&AD Awards / Yellow Pencil, 2009 (Nomination) for TV & Cinema Crafts/Editing ACT Responsible / ACT Dove, 2009 () for British Arrows, 2009 (Bronze) for Charity |
| Executive Creative Director | Russell Ramsey |
| Art Director | Mark Norcutt |
| Copywriter | Laurence Quinn |
| Account Director | Musa Tariq |
| Agency Producer | Lisa Colchester |
| Editor | Bill Smedley |
| Production Company | Hungry Man |
Problem
To raises awareness of the dangers of infant deaths