Kit Kat - “A Break from Gravity”
Nestlé
| Title | A Break from Gravity |
| Agency | JWT London |
| Advertiser | Nestlé |
| Brand | Kit Kat |
| Product Category | Chocolate, Bars, Candies, Chewing-Gum |
| Campaign Name | Kit Kat Goes To Space! |
| Country of Production | United Kingdom |
| Date of First Broadcast/Publication | October 14, 2012 |
| Media Type | Web Film / Viral |
| Awards |
International Food and Beverage Creative Excellence Awards - FAB Awards, 2013 (Fab) for Guerrilla Marketing: Confectionery & Snacks
|
| Executive Creative Director |
Russell Ramsey |
| Creative Director |
Barry Christie |
| Creative Director |
Jason Berry |
| Creative Team |
Chris Jones |
| Producer |
Laura Thorne |
| Account Director |
Kate Gunning |
| Account Planner |
Mobbie Nazir |
| Account Planner |
Richard Cottingham |
| Advertising Manager |
Stewart Dryburgh |
| Head of JWT Live |
Jonathan Terry |
| Global Director in Charge |
Kat Sutcliffe |
| Community Manager |
Ria Campbell |
| Digital Executive Creative Director |
Ricardo Figueira |
Problem
Capitalise on Felix Baumgartner's wait to break the world record for the highest free-fall from the edge of space, with observational, topical content, that will give Felix, and our fans a reason to smile in their break
