Founded in 1864 and headquartered in New York City, J. Walter Thompson is one of the world’s oldest and largest advertising agencies. In 2005, the company dropped J. Walter Thompson in exchange for JWT.
JWT is a full-service agency that provides its clients with: strategic planning, communication planning, advertising, CRM, direct, design, digital, media planning, public relations, promotions/events, social media, analytics, branding, shopper marketing, internal communications and brand journalism.
With nearly 10,000 employees across more than 200 offices in over 90 countries across the globe, we sell more products to more people in more places than any other agency in the world.
Philosophy & Competitive Advantages
JWT is a communications agency which creates Ideas with Intelligence. Intelligent ideas are meaningful brand ideas that are i) borne of profound insight, ii) understood for how they influence their audience; and iii) are analysed and optimised for ongoing effectiveness.
We provide strategic direction and develop communications activity along the path to purchase, from driving awareness through TV and digital to engagement via in-store, social media and branded content. This is supported by our 24/7 in-house production studio which allows us to produce work in a fast and cost effective manner.
JWT is publicly held. JWT U.S.A. Inc., is owned by WPP Group Plc.
In 2012 JWT London unveiled a new leadership model with Executive Partners James Whitehead, Tracey Follows, Russell Ramsey and Joseph Petyan equally responsible for the running of the agency.
Trade OrganizationsInstitute of Practitioners in Advertising (IPA)
Marketing Society (MS)
Account Planning Group (APG)