M&C Saatchi, London Follow Update

  • 36 Golden Square
  • London W1F 9EE
  • United Kingdom
  • Phone: (+44) 020 7543 4500
  • Fax: (+44) 020 7543 4501

Change4Life - "Change4Life" - M&C Saatchi

  • Change4Life
  • Change4Life
  • National Health Service
  • M&C Saatchi
  • United Kingdom
  • Change4Life
Product CategoryPublic Safety, Health & Hygiene
MarketUnited Kingdom
Date of First Broadcast/PublicationJanuary 3, 2009
Media TypeTelevision
Length90 Seconds
Production Company Aardman Animations Ltd
Production Company Framestore
Music Felt Music
Creative Director Graham Fink
Art Director Bill Gallacher
Copywriter James Lowther
Director Steve Harding Hill
Producer Alison Cummins
Account Planner Richard Storey
Account Manager Tom Firth
Editor Nikk Fielden
Advertising Manager Sheila Mitchell

Problem

Launch a society wide movement to educate parents of the negative health consequences of the build up of excess body fat in children and inspire and support positive changes to diet and activity levels to prevent it