M&C Saatchi, London Follow Update

  • 36 Golden Square
  • London W1F 9EE
  • United Kingdom
  • Phone: (+44) 020 7543 4500
  • Fax: (+44) 020 7543 4501

Dixons.co.uk - "Knightsbridge" - M&C Saatchi

  • Knightsbridge
  • Dixons.co.uk
  • Dixons Group
  • M&C Saatchi
  • United Kingdom
  • The Last Place You Want To Go
Product CategoryOnline Retail, E-store
Date of First Broadcast/PublicationSeptember 21, 2009
Media TypeOutdoor / Out of Home
Creative Director Simon Dicketts
Creative Director Graham Fink
Art Director Graham Fink
Copywriter Simon Dicketts
Account Director Estelle Lee
Account Planner Neil Godber
Account Manager Michael Wilton
Photographer Gareth Davies

Problem

Raise brand awareness of Dixons.co.uk as an online retailer as opposed to its former high street presence.