|Agency||M&C Saatchi (UK) Limited|
|Advertiser||The Royal Bank of Scotland|
|Date of First Broadcast/Publication|
|Business Sector||Banking, Finance, Law & Insurance|
Conjuring cash from a brick wall, karate class at the click of a button, ice cream money appearing from nowhere... with a little help from NatWest's mobile banking app, mums can be pretty magical. In NatWest's latest ad to raise awareness of its mobile banking efforts, a young girl takes viewers through tales of her mum's 'magical powers', highlighting how customers can easily connect to NatWest at any time of day.
|Media Type||Television & Cinema|