M&C Saatchi London, United Kingdom Advertising / Full Service / Integrated

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Basic Info

Core Competencies: Advertising / Full Service / Integrated, Full Service Digital Agency, Social Media Marketing, Search Engine Optimization, Marketing / Creative Services, Direct/Tele/Database Marketing/CRM, Market Research / Consulting, Public Relations, Events / Sponsoring, Branding / Product Development, Packaging / Design, Strategy and Planning, Institutional, Public Interest, Non-Profit, Retail, Beauty, Fashion, Luxury Goods, Travel and Tourism

Founded in: 1995

Employees: 631

Awards: 26

Creative Work: 50

Clients: 24


Contact

36 Golden Square
London W1F 9EE
United Kingdom
Phone: (+44) 020 7544 3721

Sharon Browne

Sharon Browne

New Business Director

Phone: (+44) 2075443721

WHO ARE WE? Entrepreneurs. Designers. Strategists. Incredibly logical minds and thoroughly artistic folk. We are a force field of creative people working across 14 group divisions with expertise...

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M&C Saatchi

36 Golden Square
London W1F 9EE
United Kingdom
Phone: (+44) 020 7544 3721

Sharon Browne

Sharon Browne

New Business Director

Phone: (+44) 2075443721

M&C Saatchi bags global DEMB account

February 14, 2014

Extending its already solid relationship with DE Master Blenders 1753 (DEMB), M&C Saatchi is taking on the €150 million strategic global account for this large-scale coffee and tea company. DEMB is behind household brands including Douwe Egberts, L’OR, Senseo, Moccona, Merrild and Marcillia. The win follows a string of successful campaigns for the Moccona brand (DEMB’s premium instant coffee range in Australia), which has been driven by M&C Saatchi Sydney since 2007.

M&C Saatchi is tasked with developing global creative campaigns for brands including L’OR, Senseo, Moccona, Merrild and Marcilla and will manage creatives across the companies’ core markets; Australia, Spain, Belgium, Poland, Scandinavia and Thailand.

Fiona Hughes, CMO at DE Master Blenders 1753 said: ‘M&C Saatchi has demonstrated how their philosophy of Brutal Simplicity of Thought will benefit both how we work and the work that we will produce. I am delighted with their appointment.’

This commitment to simplicity was echoed by Moray MacLennan, Worldwide CEO at M&C Saatchi: ‘This is a significant win for M&C Saatchi Worldwide and we look forward to fulfilling the companies’ future ambitions across its coffee portfolio.’