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TitlePositively Charged
Production Company
Campaign Positively Charged
Advertiser Land Rover
Brand Land Rover
Date of First Broadcast/Publication
Product Range Rover Sport
Business Sector Four Wheel Drive, SUV(Sports Utility Vehicle)
Tagline Positevely charged

The ad sees two particles being fired at each other with the circular tunnel of a particle accelerator. As they collide, there is a huge explosion of millions of charged particles that slowly condense to form a white-hot Range Rover Sport

Media Type Television
Post Production
Creative Director
Creative Team
Creative Team
Advertising Manager
Advertising Manager
Advertising Manager
Business Director

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