RKCR/Y&R, London Follow Update

  • Hampstead Road Greater London House
  • London NW1 7QP
  • United Kingdom
  • Phone: (+44) 0207 611 6568
  • Fax: (+44) 020 7611 6011

The Royal British Legion appoints RKCR/Y&R to develop new brand positioning

April 3, 2014

Rainey Kelly Campbell Roalfe/Y&R has been appointed by The Royal British Legion to handle the charity’s communications brief, including the advertising account for fundraising and the Poppy Appeal, following a pitch. RKCR/Y&R competed against Beattie McGuinness Bungay, and M&…

RKCR/Y&R appointed as lead strategic and creative partner for the GREAT Britain campaign

March 28, 2014

The Cabinet Office has appointed RKCR/Y&R as lead strategic and creative partner for the GREAT Britain campaign which unites government departments in promoting Britain overseas. RKCR/Y&R last summer won a GREAT tourism initiative working with Visit Britain, and developed the Sounds …

VisitBritain shows the world what Great Britain sounds like with new campaign

February 18, 2014

VisitBritain unveils the soundtrack to modern Britain in an ambitious new £2.5 million global campaign. It features the multi -platinum-selling anthem ‘Feel the Love’ by the Brit-Award nominated band Rudimental as part of an interactive marketing push that aims to capture …

London agency RKCR/Y&R is celebrating its first 20 years at the forefront of UK advertising.

November 1, 2013

The agency has been responsible for many of the nation’s most iconic advertising moments over the last two decades including bringing us ‘food porn’ with that M&S chocolate pudding and charming us with the Lloyds TSB animated world. RKCR/Y&R (then Rainey Kelly Campb…

Lloyds Bank launches Revitalised Brand and Redefines Its Customer Experience with Rufus Leonard, RKCR/Y&R, Proximity London and MEC

September 24, 2013

Lloyds Banking Group, the leading British retail and commercial bank, has turned to creative engagement agency Rufus Leonard, creative and digital agency RKCR/Y&R, Strategic 121 agency Proximity London, and media agency MEC, to help redefine the identity and customer experience of its mo…