RKCR/Y&R, London Follow Update

  • Hampstead Road Greater London House
  • London NW1 7QP
  • United Kingdom
  • Phone: 0207 611 6568
  • Fax: 020 7611 6011

Lloyds Bank launches Revitalised Brand and Redefines Its Customer Experience with Rufus Leonard, RKCR/Y&R, Proximity London and MEC

September 24, 2013

Lloyds Banking Group, the leading British retail and commercial bank, has turned to creative engagement agency Rufus Leonard, creative and digital agency RKCR/Y&R, Strategic 121 agency Proximity London, and media agency MEC, to help redefine the identity and customer experience of its mo…


May 2, 2013

Mecca has announced the launch of a new brand campaign including a 30 second TV advert to be broadcast on commercial terrestrial and major satellite channels from today (Thursday 25thApril) until 31st May.The campaign follows a comprehensive review of marketing activity for all channels alig…

RKCR/Y&R launches Fire Safety campaign urging people to test their smoke alarms

April 4, 2013

London, 4 April 2013: RKCR/Y&R has launched a haunting ‘Fire Kills’ campaign for DCLG (Department for Communities and Local Government) to highlight the vital need for people to test their household smoke alarms. RKCR/Y&R research identified the effectiveness topical cues…

RKCR/Y&R produces BBC campaign – ‘Where Next?’

March 15, 2013

RKCR/Y&R has produced a cross media campaign for the BBC called ‘Where Next?’. The brief was to demonstrate the broadcaster’s continued commitment to innovation for public benefit across its 90 year history, taking the viewer on a journey of broadcast, technological and…

RKCR/Y&R launches viral music video called “Endless Dove” for the BBC and Digital Radio UK featuring their character D Love.

February 11, 2013

RKCR/Y&R has launched a viral music video for the BBC and Digital Radio UK called “Endless Dove.” It features D Love, the diminutive new star of digital radio, his pet dove, and huge up and coming talent Phebe Edwards. In the promo we see D Love serenading Phebe, but it soon …