What separates Draftfcb from other agencies is our unique partnership between Customer Intelligence specialists and traditional agency Planners to determine the real business problem and use that information as the driving force for all of our strategic discussion, research design and measurement criteria. We utilize tools like Molecule, the Smart Wall and DFCBPulse as well as our very own Institute of Decision making to ensure that ideas will resonate, connect and more importantly be used by our consumer.
Draftfcb is a global network of 150 offices in 90 countries with 9,000 employees. Our main hubs are in the most important and fastest-growing markets, including Chicago, New York, London, Hamburg, Madrid, Sao Paulo, Johannesburg, Mumbai, Shanghai and Dubai. Draftfcb is wholly owned by the Interpublic Group of Companies, a publicly traded global marketing communications services company (NYSE:IPG).
| Advertiser | Brand | Business Sector | Type of Work | Since |
|---|---|---|---|---|
| Brown-Forman Corporation | Casa Herradura (Herradura, El Jimador Tequila) | Spirits, Fortified Wines | 2007 | |
| Brown-Forman Corporation | Jack Daniels | Spirits, Fortified Wines | 1981 | |
| Cadbury plc | Halls | Health & Pharmaceutical Products | 2010 | |
| Coca-Cola Company | Coke Zero, Sprite | Beverages | 2010 | |
| Cox Communications | Cox Communications | Telecommunications Services | 2012 | |
| Del Monte Pet Foods | Meaty Bone, Milk-Bone, Pup-Peroni, Snausages | Food | 2009 | |
| Discover Financial Services | Diners Club, Discover Financial Services | Banking, Finance, Law & Insurance | 1986 | |
| Kikkoman International Inc. | Kikkoman | Food | 2010 | |
| Kmart Corporation | Kmart | Retail, Distribution & Restaurants | 2007 | |
| Mondelez International | Oreo, Cakesters, Chips Ahoy! | Food | 1954 | |
| MilkPEP | MilkPEP | Milk & Milk Based | 2004 | |
| Motorola | Motorola Mobile Devices | Consumer Electronics & Audio-Visual | 2005 | |
| National Hockey League | NHL | Culture, Leisure & Sport | 2011 | |
| Nestlé | DiGiorno, Tombstone, California Pizza Kitchen | Food | 2010 | |
| Newell Rubbermaid | Sharpie, Expo, PrismaColor, Paper Mate | Office Equipment | 2009 | |
| PACCAR | Peterbilt, Kenworth | Automotive | 1992 | |
| Qwest | Qwest | Telecommunications Services | 2007 | |
| Sony | Sony | Consumer Electronics & Audio-Visual | 2010 | |
| State Farm Insurance Companies | State Farm | Insurance | 2004 | |
| The Boeing Co. | Boeing | Industry | 1999 | |
| The Dow Chemical Company | Dow Chemical, Dow Solar Solutions | Industry | 2006 | |
| U.S. Postal Service | USPS | Postal, Courier & Shipping Services | 2002 | |
| The Humane Society | Maddie's Fund | Institutional/Public Interest/Non-Profit Org. | 2008 | |
| Valspar | Valspar | Paints, Wood Protectors, Paint Brushes, Adhesives | 2010 | |
| Volkswagen | Volkswagen | Automotive | 2010 | |
| Yum! Brands, Inc. | KFC, Taco Bell | Restaurants & Fast Food |