Carmichael Lynch

Minneapolis, United States

Full Service

Basic Info

Core Competencies: Full Service, Digital, Social Media, SEO, Marketing/Creative Services, Direct/Tele/Database Marketing/CRM, Branded Content/Entertainment, Market Research/Consulting, Marketing Technologies/Analytics, Public Relations, Media Buying/Planning, Corporate Communication, Events/Sponsoring, Branding/Product Development, Packaging/Design, Strategy and Planning, Retail, Age Groups

Founded in: 1962

Employees: 250

Awards: 103

Creative Work: 220

Clients: 13


Contact Information

110 North Fifth Street
Minneapolis Minnesota 55403
United States
Phone: (+1) 612-334-6000
Email:

Dorion Taylor

Dorion Taylor

Director of New Business

Phone: (+1) 612-334-6012

Core Competencies: Full Service, Digital, Social Media, SEO, Marketing/Creative Services, Direct/Tele/Database Marketing/CRM, Branded Content/Entertainment, Market Research/Consulting, Marketing Technologies/Analytics, Public Relations, Media Buying/Planning, Corporate Communication, Events/Sponsoring, Branding/Product Development, Packaging/Design, Strategy and Planning, Retail, Age Groups

Founded in: 1962

Employees: 250

Awards: 103

Creative Work: 220

Clients: 13

Carmichael Lynch

110 North Fifth Street
Minneapolis Minnesota 55403
United States
Phone: (+1) 612-334-6000
Email:
Dorion Taylor

Dorion Taylor

Director of New Business

Phone: (+1) 612-334-6012

Carmichael Lynch Leadership and Team Members

Mark Feriancek

Mark Feriancek

Chief Financial Officer, Chief Operations Officer

As CFO and Managing Partner of Carmichael Lynch, Mark is responsible for the Administrative, Support and Production functions. Prior to joining CL in 2002, Mark was at Plasmon Corporation for two years as CFO. He's a CPA with past experience at Ernst & Young and as a Finance Director at the Pillsbury Company. Mark has lived his whole life in the Twin Cities and graduated from the University of Minnesota.

He is married to Jill whom he met at the Pillsbury Company. They have three children: Derek who is 5 and twin 3-year-old girls named Nicole and Jessica. Mark enjoys the outdoors in particular hunting and fishing. He also enjoys golf and time spent up north at the lake with the family.

Marcus Fischer

Marcus Fischer

President/Chief Strategy Officer

As president and chief strategy officer, Marcus Fischer is responsible for marrying stunning insights with flawless execution, thus assuring that creative work from Carmichael Lynch achieves results that meet or exceed our clients’ high expectations, every time.
He added the title president of Carmichael Lynch in the spring of 2013, after rejoining the agency from digital firm space150, where in four years’ time he helped double the company’s size and rose to the rank of chief executive officer.
Fischer is the strategic mind behind countless winning campaigns for clients ranging from BMW and Purina Dog Chow to Dairy Queen and Target. Current successful efforts on behalf of Carmichael Lynch clients Subaru and GNC each owe their genesis to his unparalleled instincts and analytic work.
His achievements have been recognized by the most respected creative and strategic competitions in marketing, including the One Show, the Webby Awards and The Effies, where he serves as a frequent judge.
The father of three young boys and husband to Wendy, he is also active in the community, finding time between shuttling the kids to athletic events to serve on the board of the Epilepsy Foundation of Minnesota. 

Neil Goodspeed

Neil Goodspeed

Director of Consumer Engagement

Neil found his way into advertising like many media folks: completely by accident. It’s been a great way to exercise his analytical and problem solving skills, while also building brands and relationships. He has brought this expertise to brands ranging from financial to automotive, including State Farm, Subaru, Johnson & Johnson, FTD, Wrigley and Harley-Davidson among them.
Neil began his career at Campbell Mithun, then spent time in Chicago at DDB and OMD before returning to the Twin Cities for a tour on the client side, working for General Mills. He joined the ranks of Carmichael Lynch in 2004.
Neil is a thought leader in his own right, bringing innovative thinking and progressive, strategic approaches to media partnerships and activations. And it has served him well – Neil’s work has been heralded by the Effie Awards, the O’Toole Awards, and multiple Media Plan of the Year awards.
Originally from Canada, Neil would love to explain the sport of curling to you – he still plays near his home in St. Paul – or enter into an in-depth discussion about the expanding craft beer scene. Neil enjoys spending time with his wife and children, and occasionally finds time to slip away to the golf course. 

Joe Grundhoefer

Joe Grundhoefer

Head of Production

Joe joined Carmichael Lynch in 2006 as Director of Integrated Production. His impact was felt immediately with work shot in best-for-the-project locations (such as India and South Africa), by award-winning directors, and containing the best, often never before used tracks (Guns N’ Roses to Wizard of Oz). Joe has guided clients through the early learning curve of digital and web-ready video, its challenges and its efficiencies. A Minnesota Music Award runner-up (come on, Prince is the competition!), Joe moved into film and the Arizona Conservatory of Recording Arts & Sciences. With a passion for bringing creative ideas to life, he landed at Fallon. There, he produced work for Holiday Inn Express, BMW, Citibank, Children's Defense Fund, Subway, Georgia Pacific, AND 1 Shoes, Lee Jeans, Traveler's Insurance, Nordstrom, PBS, and more. His high standards have been acknowledged with numerous awards (Effies, D&AD, London VFX, One Show, Creativity, Shoot, Boards, Adweek). Outside of work he’ll be hanging out with his wife and daughter – likely watching films and listening to music.

Randy Hughes

Randy Hughes

Executive Creative Director

Randy Hughes joined Carmichael Lynch as a senior art director in 2000. He quickly rose through the creative ranks with award-winning work for clients across the agency’s roster, earning top national and international honors for breakthrough campaigns on behalf of American Standard, Porsche, Gibson Guitars and many others.

Hughes is the originator of the Subaru Love campaign, which has not only been universally lauded for its creativity, but has served as a catalyst for the car brand’s recent record sales growth.

Since 2007, when Hughes created the first, emotionally driven work for then-new client Subaru of America, the brand has surged past eleven other automakers on the list of America’s best selling cars. Left in the dust have been big names like Cadillac, BMW and Volkswagen.

TIME Magazine named “Baby Driver,” created by Hughes, as one of its top ten commercials of 2010. Featuring a father and his two real-life daughters, the Subaru spot has been publicly recognized by U.S. Secretary of Transportation Ray LaHood, who has called on other manufacturers to emulate its heartfelt safety message. 

Stacy Janicki

Stacy Janicki

Director of Account Management

Stacy Janicki leads Carmichael Lynch’s account management department, which delivers strategic leadership to clients and oversees increasingly collaborative efforts within the agency. With more than 15 years in the advertising industry, her work experience spans many business categories, including retail, consumer packaged goods, outdoor recreation, telecommunications, and healthcare.

Prior to coming aboard at Carmichael Lynch, Stacy served as director of account management at Colle+McVoy, where she was also a member of the senior leadership team. Over the course of her tenure, she helped strengthen and reinvent brands such as Caribou Coffee, the Recreational Boating & Fishing Foundation, ESPN, Old Navy, and Land O’Lakes Dairy Foods.

She has also served in account leadership roles at Campbell Mithun and Martin Williams for clients including General Mills, Anheuser-Busch, ConAgra, Microsoft, 3M, Bruegger’s Bagels, and Verizon Cellular.

Stacy has contributed to work heralded by the O'Toole Awards, PRSA, the Webby Awards, the One Show, and Effie Awards. Her work has also been featured on media properties as varied as The Jay Leno Show, the CBS Early Morning Show, PerezHilton.com, ESPN, Communication Arts, Fast Company, and Brandweek.

Stacy received a B.A. in Communications from the University of Notre Dame, where she was a scholarship member of the nationally ranked women’s basketball team. While at Notre Dame, she did post-graduate work in the field of counseling psychology. She is co-chair of the Twin Cities 4A’s board, and in 2011 the Minneapolis / St. Paul Business Journal selected her as a “Woman to Watch” based on her professional and personal achievements.

Mike Lescarbeau

Mike Lescarbeau

Chief Executive Officer

Michael G. (Mike) Lescarbeau joined Carmichael Lynch as President and Chief Creative Officer in May of 2007. He assumed the role of Chief Executive Officer in January, 2009.

As a creative director at Fallon Worldwide, Hill Holliday, and London’s Leagas Delaney, Lescarbeau garnered dozens of the advertising industry’s top honors, including Cannes Gold Lions and the Grand Effie. His work and his thoughts on the creative process are featured in The Copy Book, How 32 of the World’s Best Advertising Writers Write Their Advertising.

Lescarbeau held the title of group creative director at Ogilvy & Mather in New York, where he was responsible for both domestic and international advertising on behalf DHL, part of the 46-billion-euro Deutche Post DHL. 

He was an early advocate of campaigns that employ new media, and launched One And All in 2001 as a creative resource for clients seeking breakthrough, experiential work. The agency’s uniquely integrated campaigns featured everything from public sculptures to recorded pub tours of Europe, and helped One And All win the 4A’s O’Toole Award its first year of eligibility.

Lescarbeau has served on the board of directors of the One Club for Art & Copy in New York and has been a frequent judge of advertising award competitions in the U.S. and overseas. He has spoken on the subject of advertising creativity in Paris, Sao Paulo, Singapore and Oslo.

Based at Carmichael Lynch’s Minneapolis headquarters, he oversees all agency operations, business units and offices, reporting directly to the Interpublic Group in New York.

Marty Senn

Marty Senn

Chief Creative Officer

Marty Senn oversees Carmichael Lynch’s creative team, and has more than 15 years of experience developing award-winning, cross-platform ideas and experiences. Marty joined Carmichael Lynch in 2013 from Goodby, Silverstein & Partners in San Francisco, where he was a creative director on Google, Comcast, and the NBA.
Previously, Marty held positions at agencies in Boston, Seattle, New York, and London, where’s he’s worked on some of the world’s great brands, including Levi’s, Jeep, Virgin Mobile, Time Magazine, Sony and the BBC. His work has been recognized here and abroad by creative award shows including Cannes, D&AD, the One Show, Communication Arts, and the Art Director’s Club. A copywriter by trade, Marty also holds the curious distinction of being named one of Adweek’s Top 10 Creatives You Don’t Know.
A native Minnesotan, Marty lives 12 minutes from the office with his wife, Kimberly, and their two sons. 

Dorion Taylor

New Business

Dorion Taylor

Director of New Business

Phone: (+1) 612-334-6012

Dorion Taylor leads business development at Carmichael Lynch, overseeing our agency’s marketing and helping us begin uniquely rewarding client relationships. With more than fifteen years in the marketing industry, his experience covers a range of roles, including ad agency account management as well as agency oversight at retail titan Target. Throughout his career, Taylor has made a habit of serving household names such as Burger King, General Mills, Birds Eye and Andersen Windows. He has served on the board of directors of the Minnesota Advertising Federation and was a member of Target Corporation’s African American Business Council. Taylor enjoys spending his spare time as a spectator for his kids’ multiple sports teams and preparing memorable meals with his wife, Dawn. He received his bachelor’s degree in marketing communications and African-American studies from the University of Minnesota.

Ellie Taylor

Public Relations

Ellie Taylor

Communications and Marketing Director

Phone: (+1) 612-334-6050

As Marketing and Communications Director for Carmichael Lynch, Ellie Taylor oversees all external and internal brand communication platforms and is tasked with growing the agency’s marketing efforts while achieving recognition for our work, our agency, and our people.
Ellie brings more than fifteen years of communications, marketing and account leadership expertise to the Carmichael Lynch brand, with time spent both on the agency and client sides of the business.
Having spent time in Account Management at Minneapolis agencies Fallon and Martin Williams, Ellie managed a wide variety of clients, from automotive to retail, including Cadillac, Simmons, Marvin Windows and Doors, and Wolverine among them.
Prior to her relocating to the Midwest, Ellie worked in communications and marketing at Red Bull Energy Drink. During her time there, she spearheaded communications for international events, lead multiple product launches for the brand, and oversaw the marketing, re-branding and launch of the company’s Major League Soccer team, the New York Red Bulls.
Ellie received a B.A. in both Communications and Philosophy from the University of Southern California, and while she remains true to her Trojan pride and San Diego roots, she’s been converted to a Minnesotan where she lives in St. Paul with her husband and daughters.