Carmichael Lynch Minneapolis, United States Full Service

Basic Info

Core Competencies: Full Service, Digital, Social Media, SEO, Marketing/Creative Services, Direct/Tele/Database Marketing/CRM, Branded Content/Entertainment, Market Research/Consulting, Marketing Technologies/Analytics, Public Relations, Media Buying/Planning, Corporate Communication, Events/Sponsoring, Branding/Product Development, Packaging/Design, Strategy and Planning, Retail, Age Groups

Founded in: 1962

Employees: 220

Awards: 89

Creative Work: 211

Clients: 10


Contact

110 North Fifth Street
Minneapolis Minnesota 55403
United States
Phone: (+1) 612-334-6000
Email:

Mike Lescarbeau

Mike Lescarbeau

Chief Executive Officer

Phone: (+1) 612.334.6000

Mark Feriancek

Mark Feriancek

Chief Financial Officer, Chief Operations Officer

Phone: (+1) 612.334.6000

Core Competencies: Full Service, Digital, Social Media, SEO, Marketing/Creative Services, Direct/Tele/Database Marketing/CRM, Branded Content/Entertainment, Market Research/Consulting, Marketing Technologies/Analytics, Public Relations, Media Buying/Planning, Corporate Communication, Events/Sponsoring, Branding/Product Development, Packaging/Design, Strategy and Planning, Retail, Age Groups

Founded in: 1962

Employees: 220

Awards: 89

Creative Work: 211

Clients: 10

Carmichael Lynch

110 North Fifth Street
Minneapolis Minnesota 55403
United States
Phone: (+1) 612-334-6000
Email:

Mike Lescarbeau

Mike Lescarbeau

Chief Executive Officer

Phone: (+1) 612.334.6000

Mark Feriancek

Mark Feriancek

Chief Financial Officer, Chief Operations Officer

Phone: (+1) 612.334.6000

Betsy Burgeson joins Carmichael Lynch as consumer engagement operations director

Carmichael Lynch today announced Betsy Burgeson as its consumer engagement operations director. Previously, Burgeson was the VP director of media at Martin Williams, where she served as a vital leader across a portfolio of brands.

Burgeson is charged with media planning and buying activities primarily on the Subaru account. Her passion for ideas will help develop and implement even more mind-blowing integrations for the client. Burgeson will report to Carmichael Lynch director of consumer engagement, Joe Germscheid.

"For years, Betsy has set the gold standard in creative media planning and execution,” said Germscheid. “Her extensive experience ranges from planning involvement in broadcast integrations to stadium naming rights negotiations. She'll be a terrific new asset for our clients and agency.”

During her 27-year stint at Martin Williams, Burgeson helped strengthen and reinvent brands such as Lincoln Financial Group, LL Bean, Syngenta and Raymond James.