Carmichael Lynch Minneapolis, United States Advertising / Full Service / Integrated

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Basic Info

Core Competencies: Advertising / Full Service / Integrated, Full Service Digital Agency, Social Media Marketing, Marketing / Creative Services, Direct/Tele/Database Marketing/CRM, Branded Content/Entertainment, Marketing Technologies / Analytics, Public Relations, Media Buying / Planning, Events / Sponsoring, Branding / Product Development, Packaging / Design, Strategy and Planning, Retail, Age Groups

Founded in: 1962

Employees: 220

Awards: 89

Creative Work: 202

Clients: 9


Contact

110 North Fifth Street
Minneapolis Minnesota 55403
United States
Phone: (+1) 612-334-6000

Mike Lescarbeau

Mike Lescarbeau

Chief Executive Officer

Phone: (+1) 612.334.6000

Dave Damman

Dave Damman

Chief Creative Officer
Mark Feriancek

Mark Feriancek

Chief Financial Officer, Chief Operations Officer

Phone: (+1) 612.334.6000

Our mission at Carmichael Lynch is to create devotion to brands. We build some of the most beloved and iconic brands in the world. Look closer at our client stories, and you’ll see a pattern...

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Carmichael Lynch

110 North Fifth Street
Minneapolis Minnesota 55403
United States
Phone: (+1) 612-334-6000

Mike Lescarbeau

Mike Lescarbeau

Chief Executive Officer

Phone: (+1) 612.334.6000

Dave Damman

Dave Damman

Chief Creative Officer
Mark Feriancek

Mark Feriancek

Chief Financial Officer, Chief Operations Officer

Phone: (+1) 612.334.6000

Subaru offers the support needed to cushion the ride

August 7, 2012

The London Olympics highlight not only the world’s most talented athletes but also their support systems. Michael Phelps, the most decorated Olympian of all time said, “I couldn’t have mastered it without all of this support in my career.”

Subaru of America Inc. and its creative agency, Carmichael Lynch, demonstrate the benefits of having support in their latest advertising for the 2013 Subaru Impreza and Forester. The new campaign includes eight TV spots, two of which aired today.

“Moral Support” depicts a husband cheering on his wife throughout a bike race. The spot showcases that through the versatility of the Impreza’s on- and off-road capabilities, the husband is able to encourage his wife throughout the entire race. “Take Your Daughter to Work Day” is an adventure shared between a real-life mother and daughter who cure a hard workday through the enjoyment of one another’s company and the usefulness of their Subaru Forester.

Support is what helps a person accomplish their goals. Love and a Subaru helps them get there.