Creative director Marty Senn of San Francisco's Goodby Silverstein and Partners today joined Carmichael Lynch in the role of executive creative director. During a 12-year career that has included stints at some of the world's most celebrated agencies, Senn has consistently earned top honors, creating breakthrough campaigns for everything from Brawny paper towels to Virgin Mobile and most recently, the NBA and Google. Senn's work, particularly in the digital realm, has garnered special recognition from the likes of Communication Arts and the One Show.

"As demonstrated by our work, we have an impossibly high creative standard at Carmichael Lynch," says Carmichael Lynch chief creative officer Dave Damman. "Landing a leader of Marty's talent and integrity will enable us to deliver even better work, and even more often, across the entire range of our client base. And, he's just a helluva nice guy."

Prior to his stint at Goodby, Senn spent time at the New York and London offices of Fallon Worldwide, where his work for Time Magazine, Sony and Virgin Mobile was recognized as among the world's best by creative competitions such as Britain’s D&AD and the Cannes Festival of advertising. He was also selected as a 2012 member of the judging panel for the One Show, the New York-based award competition that culls the best work from among thousands of submissions by agencies worldwide.

Carmichael Lynch Helps You Get off The Naughty List

This holiday season Carmichael Lynch is giving you the chance to keep the coal out of your stocking. Tell us something bad you've done and we'll do something good: donate a carbon offset on your behalf. Less naughty coal for you equals a nicer world for everyone else. So be as bad as you want…just remember to fess up.

Offset your naughty by confessing here: http://offsetyournaughty.com

We love being in an industry where you can win awards for throwing parties and concerts. The agencies that made the list feature unique office spaces, a commitment to philanthropy and fantastic employee perks. You can view the Top 10 Agencies here.

Tempur-Pedic International Inc., manufacturer and marketer of the most highly recommended bed in America, has selected Carmichael Lynch as its creative agency of record following a competitive review. Tempur-Pedic also named Carmichael Lynch Spong as its public relations agency of record.

“Carmichael Lynch has tremendous success in working with its clients to inspire remarkable business results,” said Rick Anderson, president of Tempur-Pedic North America. “The agency’s work for iconic brands such as Subaru and Harley-Davidson struck a personal chord as they built upon each brand’s loyal and fervent owner base to attract new users to each business. We’re confident that they’ll be able to further harness the power of Tempur-Pedic owners to drive our business results.”

“Tempur-Pedic is an iconic brand led by a very aggressive, forward-thinking senior management team,” said Mike Lescarbeau, chief executive officer at Carmichael Lynch. “We look forward to redefining the conversation around sleep through work that forges an emotional bond between Tempur-Pedic and its avid, loyal owners.”

Tempur-Pedic believes strongly in investing to build consumer connections. Kantar reported $100+ million in measured media spend for Tempur-Pedic, making this one of the largest new business wins among Twin Cities-based agencies in the past two years.

Carmichael Lynch today announced David Eiben as its managing director on the Subaru of America account. Previously, Eiben was the account director for Sid Lee, where he managed and led the Dell consumer account for North and South America, the agency’s largest client.

Eiben is charged with leading all account management activity and partnering directly with other cross-functional leaders on the Subaru team within Carmichael Lynch. Acting in a strategic capacity, he will work to shape and impact the long-term growth of the brand. Eiben will report to Carmichael Lynch director of account management, Stacy Janicki.

"We are thrilled to have someone of David's caliber join our account management team,” said Janicki. “David's leadership will help galvanize the talent within the account management team on Subaru, while providing our clients with a long-term strategic vision for the brand.”

Eiben has more than 20 years of integrated advertising experience on leading brands like BMW, Frito-Lay, Gatorade, John Deere, Starbucks, Dell and United Airlines.