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GE - "What Would Happen" - BBDO New York

  • What Would Happen
  • GE
  • General Electric Company
  • BBDO New York
  • United States
  • Imagination at Work
Product CategoryIndustry
MarketUnited States
Date of First Broadcast/PublicationJuly 15, 2014
Media TypeWeb Film / Viral
Length30 Seconds
Production Company Morton Jankel Zander (MJZ)
Editorial Company Whitehouse Post
Director Dante Ariola
Producer Melanie Klein
Producer Joanna Manning
Executive Producer Lauren Hertzberg
Executive Producer Joni Williamson
Account Director Lindsey Conklin
Editor James Dierx
Executive Creative Director/ Copywriter Michael Aimette
Creative Director/ Art Director Eric Goldstein
SVP/ Senior Director Peter McCallum
SVP/ Group Executive Producer Anthony Nelson
Senior Executive Producer Scott Howard
Producer Natalie Hill
Imagination is Taking Energy to New Places